Senior Digital Marketing Specialist
hace 3 semanas
We're seeking a results-driven SEM/PPC Specialist to join our team at Lodgify. As a key player in our performance marketing strategy, you will be responsible for maximizing business impact through paid search.
About UsLodgify is a fast-growing startup leading the vacation rental industry with our innovative software. We empower property owners and managers to efficiently manage and market their rental businesses online. Our international team of over 350 people from 60+ nationalities is proud of its diverse backgrounds and perspectives.
Key Responsibilities- Develop and execute comprehensive SEM strategies aligned with business objectives.
- Take ownership of end-to-end campaign management, from strategic planning to execution and optimization.
- Lead the charge in leveraging Performance Max campaigns to their full potential.
- Design and implement rigorous A/B testing frameworks for ad copies, landing pages, and other key elements.
- Handle significant advertising budgets with precision, pacing spending throughout the month to align with predefined budgets.
- Minimum 4+ years of hands-on experience in SEM, focused on Google Ads, ideally in a SaaS company.
- Excellent communication skills in English, both written and verbal.
- Experience with automated bidding and proficiency with Microsoft Excel, Google Sheets, and Google Data Studio.
We provide a dynamic work environment, top-notch health insurance, a home-office setup allowance, flexible remuneration options, and a referral program that offers paid compensation. Join us in making a difference in the vacation rental industry
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