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Personalization and Optimization Specialist
hace 3 semanas
This role provides the opportunity to drive customer engagement and conversion through targeted personalization and optimization strategies. As an individual contributor, you will play a critical role in enhancing the user experience and delivering measurable business impact.
About This RoleYou will collaborate closely with UX and experimentation teams to create personalized, data-driven, and customer-centric online journeys. Reporting to the Senior Manager for Growth Marketing, this position offers the chance to develop expertise in CRO, personalization, and data-driven optimization while contributing to a high-growth, customer-focused environment.
Key Responsibilities- Build and execute a strategic personalization program, leveraging your CRO expertise to create tailored web experiences for multiple personas and segments across our platform.
- Work cross-functionally with expert teams to ensure cohesive strategies and seamless execution.
- Optimize user flows and implement conversion rate optimization techniques to improve website performance and drive measurable results.
- Utilize tools such as VWO, Hotjar, GA4, and Google Analytics to track, test, and analyze website performance.
- Experienced in managing CRO and web personalization programs, preferably in a B2B SaaS or high-growth environment.
- Proven track record of running A / B and multivariate tests, analyzing results, and implementing successful strategies to drive measurable improvements.
- Strong project management skills, with the ability to manage multiple priorities and deliver within tight timelines.
We offer a competitive compensation package, including a salary range of $34,300 USD to $77,150 USD based on location, transferable or job-related skills, work experience, relevant training, business needs, and market demands. Additionally, we foster internal mobility as a key element of our culture of employee growth and development, supported by a compensation philosophy that guarantees pay equity and fairness.
How to ApplyPlease fill out the form below and upload your CV in PDF format. We kindly ask you to submit your application and CV in English, as this is the standardized language we use. If you don't have an up-to-date CV but you are still interested in talking to us, please feel free to add a copy of your LinkedIn profile instead.