Digital Experience Craft Leader

hace 18 horas


Zaragoza, Zaragoza, España Adidas A tiempo completo

Experience Design Opportunity

We're seeking a seasoned Digital Experience Craft Leader to join our Experience Design team in Zaragoza, Spain.

The ideal candidate will lead the UX writing process, crafting strategic content that resonates with our global audience. This role requires expertise in tone of voice, localization, and collaboration with cross-functional teams.

About the Role:

  • Lead end-to-end UX writing process: identification, research, validation, execution, and localization
  • Craft concise and effective microcopy for digital retail touchpoints
  • Develop and own the tone of voice for employee communication and other guidelines
  • Apply tone of voice consistency across various touchpoints, including employee apps, checkout experiences, and innovation pilots
  • Work with specialist terminology related to sports performance and fashion
  • Craft inspirational content using storytelling techniques to evoke emotions and connect with customers and employees
  • Collaborate with project teams to identify opportunities for iteration and experimentation
  • Coordinate with language specialists to bring market-specific knowledge to the UX process
  • Drive craft leadership within the community and contribute to the practice's growth

What We're Looking For:

  • 3+ years' experience in UX writing within product teams
  • UX Writer or Content Designer background
  • Able to work independently but collaborate effectively with designers, product owners, developers, and stakeholders
  • Experience with coordinating localization for global audiences
  • Familiarity with accessibility and inclusivity best practices
  • Expertise in experimentation and research

Bonus Points:

  • Experience writing for global products (international audiences, multiple languages)
  • Possess a detail-oriented mindset with holistic thinking
  • Knowledge or experience with content personalization

Salary: €60,000 - €80,000 per year, depending on experience

Benefits: Generous employee discount on adidas brands, fitness activities, opportunity to work with a multicultural team



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