Digital Marketing Strategist
hace 2 días
We are seeking an experienced Digital Marketing Strategist to join our team at Make. As a key player in our marketing efforts, you will be responsible for driving impactful engagement with existing customers and growing our technical capabilities in email marketing.
About the RoleThis is a fantastic opportunity to work with a rapidly growing company that is revolutionizing the way people design, build, and automate anything. With a strong focus on customer-centric marketing, we empower our customers to succeed and aim for sustainable impact.
Key Responsibilities- Manage our overall portfolio of email activity, partnering with teams across Make to ensure its maximum effectiveness in responding to user needs and driving business results.
- Develop, implement, and manage processes to ensure the timely delivery of impactful communications and campaigns to Make customers.
- Act as a subject matter expert and owner for our tooling, advocating for and implementing technology solutions that are appropriate to our scale and ambitions.
- Partner with teams across Make to source and share data that drives the effectiveness of our customer acquisition and retention activities.
- Manage customer segmentation and targeting to ensure that campaigns are personalized and relevant to every recipient.
To succeed in this role, you will need:
- 5+ years of experience in email marketing with demonstrated knowledge of email best practices including technical (deliverability, data, personalization), content (subject lines, messaging, design) and performance (send times, campaign cadences).
- A strong experimental and analytical mindset with the ability to leverage data and metrics to drive decision-making and optimize marketing efforts.
- A proven track record in managing and growing a motivated team.
- Proficiency in English with the ability to create compelling messaging and content.
- Familiarity with email design and coding concepts such as HTML, CSS, Canva, Figma.
We offer a competitive salary range of $120,000 - $180,000 per year, depending on your level of experience, along with a range of benefits including:
- RSUs grant in a rapidly growing company raising its value every day.
- Annual bonus.
- Multinational team with 42 nationalities creating the future of automation.
- Learning & Development plan (online language, professional courses, conference tickets and other trainings) & 2 Company Learning Days per year.
- 3 Company Impact Days per year.
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