Digital Marketing Strategist

hace 2 días


Madrid, Madrid, España Make A tiempo completo
Unlock Your Potential as a Digital Marketing Strategist

We are seeking an experienced Digital Marketing Strategist to join our team at Make. As a key player in our marketing efforts, you will be responsible for driving impactful engagement with existing customers and growing our technical capabilities in email marketing.

About the Role

This is a fantastic opportunity to work with a rapidly growing company that is revolutionizing the way people design, build, and automate anything. With a strong focus on customer-centric marketing, we empower our customers to succeed and aim for sustainable impact.

Key Responsibilities
  • Manage our overall portfolio of email activity, partnering with teams across Make to ensure its maximum effectiveness in responding to user needs and driving business results.
  • Develop, implement, and manage processes to ensure the timely delivery of impactful communications and campaigns to Make customers.
  • Act as a subject matter expert and owner for our tooling, advocating for and implementing technology solutions that are appropriate to our scale and ambitions.
  • Partner with teams across Make to source and share data that drives the effectiveness of our customer acquisition and retention activities.
  • Manage customer segmentation and targeting to ensure that campaigns are personalized and relevant to every recipient.
Requirements

To succeed in this role, you will need:

  • 5+ years of experience in email marketing with demonstrated knowledge of email best practices including technical (deliverability, data, personalization), content (subject lines, messaging, design) and performance (send times, campaign cadences).
  • A strong experimental and analytical mindset with the ability to leverage data and metrics to drive decision-making and optimize marketing efforts.
  • A proven track record in managing and growing a motivated team.
  • Proficiency in English with the ability to create compelling messaging and content.
  • Familiarity with email design and coding concepts such as HTML, CSS, Canva, Figma.
What We Offer

We offer a competitive salary range of $120,000 - $180,000 per year, depending on your level of experience, along with a range of benefits including:

  • RSUs grant in a rapidly growing company raising its value every day.
  • Annual bonus.
  • Multinational team with 42 nationalities creating the future of automation.
  • Learning & Development plan (online language, professional courses, conference tickets and other trainings) & 2 Company Learning Days per year.
  • 3 Company Impact Days per year.


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