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Digital Marketing Strategist

hace 2 meses

Barcelona, Barcelona, España Cátenon Worldwide Executive Search A tiempo completo

Job Title: Digital Marketing Manager

About the Role:

We are seeking a highly skilled Digital Marketing Manager to join our team at Cátenon Worldwide Executive Search. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive digital marketing strategy that drives business growth and revenue.

Key Responsibilities:

  • Develop and implement a digital marketing strategy that aligns with our business objectives and targets.
  • Lead the development and execution of integrated marketing programs that combine inbound and outbound tactics across multiple channels.
  • Manage and optimize our website to improve user experience and drive conversions.
  • Develop and execute social media strategies that engage our target audience and drive brand awareness.
  • Collaborate with our sales team to develop and execute targeted campaign templates that drive lead generation and conversion.
  • Design and execute a thought leadership webinar program that establishes our company as a trusted authority in the industry.
  • Manage and optimize our marketing automation platform to improve lead generation and conversion rates.
  • Develop and execute A/B and multivariate testing to optimize our digital marketing campaigns.
  • Manage and optimize our web analytics and optimization tools to improve user experience and drive conversions.

Requirements:

  • Bachelor's degree in a relevant field such as marketing, business, or communications.
  • 5-7 years of experience in digital marketing with a strong focus on digital measurements and analytics.
  • Experience in optimizing websites from branding and demand creation objectives.
  • Experience managing agency relationships is strongly desirable.
  • Development of integrated marketing programs that combine inbound and outbound tactics across multiple channels.
  • Ability to manage multiple projects in a fast-paced, deadline-driven environment.
  • Ability to communicate complex ideas effectively in English and Spanish.
  • Passionate team player demonstrating intellectual curiosity, creativity, and logical thinking.
  • Use and management of web CMSs, web analytics, and web optimization tools.
  • Experience with marketing automation platforms, social media platforms, and monitoring tools.
  • Search engine marketing tools and optimization experience.
  • Advanced knowledge of Microsoft Office Suite and Google Suite (Google Analytics).

What We Offer:

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and experienced digital marketing professional looking for a new challenge, please submit your application.