Artificial Intelligence Marketing Strategist
hace 3 semanas
Location: Remote (PST Time Zones)
Estimated Salary: $4000 - $6000 USD per month
About the Company:Sagan represents a pioneering company at the forefront of AI hardware, dedicated to establishing thought leadership through innovative content and effective marketing campaigns.
Position Overview:The Artificial Intelligence Marketing Strategist will lead marketing initiatives focused on content creation, outbound and inbound marketing campaigns, and digital marketing management.
Key Responsibilities:- Content Creation & Management: Develop high-quality content, including white papers, sales brochures, and presentations, that position Sagan as a thought leader in the AI hardware market.
- Collaborate with the Technical Team: Work closely with the technical team to convert complex product details into digestible content for customers and partners.
- Outbound Marketing Campaigns: Plan, execute, and optimize outbound campaigns (email, webinars, social media) in coordination with the sales team. Monitor and analyze campaign performance, providing regular reports and recommendations.
- Inbound Marketing and Partnerships: Build and manage partnerships with podcasts, blogs, influencers, and industry publications to generate leads and improve brand visibility. Lead content marketing initiatives, such as guest articles and influencer partnerships.
- Digital Marketing and Social Media Management: Oversee Sagan's digital presence, including website management, SEO, SEM, and paid advertising. Create and manage social media content calendars to drive engagement and community growth.
- Market Research and Competitive Analysis: Conduct market research to refine marketing strategies and differentiate Sagan's products from competitors. Monitor competitor activities and adjust strategies accordingly.
- Event Optimization: Collaborate with the sales team to maximize event results through outreach campaigns and promotional activities.
- Marketing Vendor Management: Manage vendors and optimize tools for marketing initiatives.
- 2+ years of experience in enterprise technology marketing.
- Proven track record of creating marketing content for B2B tech companies.
- Expertise in branding, design, or inbound marketing in the B2B space.
- Experience in outbound marketing and lead generation in the enterprise sector.
- Background in AI or related markets.
This is an independent contractor position, offering flexibility and autonomy in work arrangements.
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