Digital Marketing Strategist for User Acquisition
hace 18 horas
Company Overview
Opera Software is a leading developer of web browsers and other software solutions. Our mission is to deliver fast, secure, and innovative products that make the internet accessible to everyone.
Job Description
Role & Responsibilities:
We are seeking an experienced Digital Marketing Strategist to join our Mobile Performance Marketing team. The successful candidate will be responsible for building and managing user acquisition campaigns across various channels, including Google Ads, Apple Search Ads, Facebook, and TikTok. Key responsibilities include:
- Analyzing and reporting campaign performance regularly and optimizing towards performance KPIs.
- Ideating new concepts and running AB tests to identify potential opportunities for scaling user growth through online channels.
- Creating quality ad content tailored to each market and in-line with brand guidelines.
- Monitoring and managing ad spend to ensure campaign efficiency within set budgets.
Job Requirements:
- Previous experience in Performance marketing or quantitative marketing roles.
- Experience with Advertising platforms (Google Ads, Facebook Ads, etc.) and measurement & analytical tools (such as Google Analytics, AppsFlyer, Looker, etc.).
- Strong understanding of performance marketing, branding, and copywriting.
- Strong creative thinking and problem-solving skills with the ability to develop out-of-the-box ad concepts that drive results.
- Fluency in English is a must (able to write and speak fluently and idiomatically).
What We Offer:
- Competitive salary: $80,000 - $100,000 per year, depending on location and experience.
- Opportunity to work with a fast-paced and dynamic team in a rapidly growing industry.
- Collaborative work environment with a focus on innovation and creativity.
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