Digital Campaign Strategist

hace 3 semanas

Madrid, Madrid, España Celonis A tiempo completo

We're excited to have a new role available for a Digital Campaign Strategist to join our team at Celonis

About the Role:

As a Digital Campaign Strategist, you will be responsible for planning and executing global and regional marketing initiatives across the full buyer's journey. This includes developing and delivering integrated marketing campaigns that support business objectives and fuel established growth KPIs, planning, creating, testing, optimization, analysis, and reporting on results.

About the Team:

You will be part of the Integrated Marketing team, working closely with cross-functional colleagues, including the broader go-to-market organization and marketing teams, to devise, build, and execute integrated marketing campaigns and structured programs to drive awareness, generate, and accelerate pipeline.

About Celonis:

Celonis is the global leader in Process Mining technology and one of the world's fastest-growing SaaS firms. We believe there is a massive opportunity to unlock productivity by placing data and intelligence at the core of business processes. We are committed to creating an inclusive environment for all employees.

Responsibilities:

  1. Develop and deliver integrated global marketing campaigns that support business objectives and fuel established growth KPIs;
  2. Manage the creation and activation of global and French campaign assets, tools, and targeted content, including infographics, ebooks, articles, blogs, videos, and other customer-facing materials to build awareness, drive demand generation, and arm the GTM teams;
  3. Collaborate with the digital marketing team to execute global and regional digital campaigns (LinkedIn, email, programmatic ads, influencer marketing, etc.);
  4. Create and maintain global and local language email nurture campaigns in partnership with content and email marketing teams;
  5. Partner with marketing operations to define, report, and interpret campaign results, leveraging analytical insights to drive effective decisions and corrective action;
  6. Collaborate with cross-functional peers in field marketing, partner marketing, content, PR and communications, digital marketing, and product marketing, as well as sales and business development teams.

Requirements:

  1. Minimum of 5+ years of related demand generation or marketing experience;
  2. Proven experience building and executing multi-channel marketing campaigns based on a foundation of data and analysis, optimizing reach, awareness, and nurture, and adjusting for optimization;
  3. Experience working with cross-functional teams and agencies to localize campaigns;
  4. Strong project management skills, including production schedules, stakeholder coordination, budgets, and agency/vendor oversight, with the ability to work on multiple projects simultaneously;
  5. Ability to think strategically, prioritize tasks, execute with attention to detail, and consistently meet deadlines;
  6. French native level, Fluent in English;
  7. Strong presentation skills and confidence in communicating with cross-functional leaders.

What Celonis Can Offer:

  1. The unique opportunity to work with industry-leading process mining technology;
  2. Investment in your personal growth and skill development (clear career paths, internal mobility opportunities, L&D platform, mentorships, and more);
  3. Great compensation and benefits packages (equity, life insurance, time off, generous leave for new parents from day one, and more);
  4. Physical and mental well-being support (subsidized gym membership, access to counseling, virtual events on well-being topics, and more);
  5. A global and growing team of Celonauts from diverse backgrounds to learn from and work with;
  6. An open-minded culture with innovative, autonomous teams;
  7. Business Resource Groups to help you feel connected, valued, and seen;
  8. A clear set of values that guide everything we do.

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