Programmatic Media Specialist

hace 9 horas

Madrid, Madrid, España Byd Europe A tiempo completo
About the Role

We are seeking a highly skilled Programmatic Display And Video Specialist to join our Marketing Department in BYD Spain. As a key member of our team, you will be responsible for developing and implementing tailored marketing strategies to drive business objectives in the European market.

Key Responsibilities
  • Plan and implement digital programmatic plans and campaigns for Spain marketing team
  • Optimise and report on all campaigns – sharing results with wider team
  • Work with creative team to ensure best practice creative is used
  • Assist with quarterly and annual planning of marketing budgets
Key Results
  • Web traffic and leads driven by media campaigns
  • Increasing engagement and performance of social media campaigns
  • Improving brand awareness and image of BYD in Spain
About You

We are looking for a highly motivated and experienced professional with a strong background in marketing, sales, or commercial disciplines. You should have excellent communication skills in English and Spanish, as well as experience in programmatic media planning and execution of 360 campaigns.

You should also have a good understanding of the media market and key media owners & DSPs, such as Youtube, Quantcast, and The Trade Desk. Additionally, you should be able to optimize performance campaigns, particularly cookieless campaigns, and have a customer-oriented mindset.

We offer a competitive remuneration package, department & company-wide teambuilding events, and the opportunity to be part of the European transition to Zero Emissions transportation and de-carbonization of the economy.

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