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Digital Experience Optimization Trainee
hace 2 meses
About the Role
This is an exciting opportunity to join the Digital Experience team at Radisson Hotel Group, Madrid Office - Marketing & Digital, as a Digital Experience Optimization Trainee. As a trainee, you will play a key role in supporting CRO activities and contributing to the creation of web and app content for target markets.
Key Responsibilities
- Design and Implement A/B Tests: Utilize Qubit to design and implement A/B tests that drive business growth and improve customer experience.
- Create Personalized Content: Develop and implement personalized content strategies for target markets using the CMS (SDL Tridion) to enhance customer engagement.
- Analyze Web and App Data: Leverage Adobe Analytics to analyze web and app data, identifying business opportunities and areas for improvement.
- Analyze User Sessions: Use Quantum Metric to analyze user sessions, understanding online behavior and preferences.
- Create Data-Driven Reports: Develop reports in Excel and PowerPoint to visualize data and communicate insights to stakeholders.
- Communicate Data Insights: Effectively communicate data insights to various stakeholders, driving business decisions and growth.
- Analyze Market Trends: Analyze feeder markets trends, contextual information, and forecast demand to create targeted campaigns.
Requirements
- Sharp Eye for Detail: Possess a sharp eye for detail and be highly accurate and precise in your work.
- Technical Skills: Have good Excel, Word, and PowerPoint skills, as well as fluency in English, both verbal and written.
- Organizational Skills: Be organized, proactive, and a strong team player, with the ability to prioritize and work within tight deadlines.
- Trust and Integrity: Demonstrate trustworthiness, a high level of passion, and integrity in your work.
- Global Perspective: Be able to work in Europe and have a global perspective on business and customer needs.
About Radisson Hotel Group
Radisson Hotel Group is one of the most dynamic hotel companies operating in over 80 countries, with strong brands such as Radisson and Park Inn. We are committed to delivering exceptional customer experiences and driving business growth through innovative digital solutions.
