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We are seeking a highly skilled Digital Marketing Specialist to join our team at Sd Worx. As a key member of our marketing team, you will play a crucial role in driving our marketing initiatives and contributing to the growth and success of our business.
Key Responsibilities- Collaborate with the Demand Generation Manager to develop and execute multi-channel marketing campaigns that drive engagement and conversion.
- Assist in planning, implementing, and analyzing campaigns to promote our HR and payroll solutions.
- Work closely with the Content Creation Manager to generate engaging content across various platforms, including blogs, social media, and marketing collateral.
- Assist in maintaining a consistent and compelling brand voice across all marketing channels.
- Plan and execute industry events, webinars, and virtual conferences that showcase our expertise and thought leadership.
- Coordinate logistics, promotional materials, and post-event analysis to ensure successful outcomes.
- Assist in the development and management of marketing budgets to ensure cost-effectiveness and maximum return on investment.
- Conduct market research to identify industry trends, competitor positioning, and customer needs.
- Provide insights to inform strategic marketing decisions and contribute to the development of marketing plans and strategies.
- Collaborate with sales teams to ensure seamless alignment between marketing efforts and sales objectives.
- Monitor and analyze marketing performance metrics to provide insights and recommendations for continuous improvement.
- Minimum of 5 years of experience in digital marketing.
- Versatility in executing various marketing functions, including content creation, event coordination, and digital marketing.
- Understanding of marketing principles and best practices.
- Excellent written and verbal communication skills.
- Experience in stakeholder management within a matrix organizational structure.
- Strong project management skills with the ability to multitask.
- Analytical mindset with the ability to derive insights from data.
- Proficient in using marketing automation tools and CRM systems like Pardot and Salesforce.
- Familiarity with HRIS and payroll software is advantageous.
- Creativity and a keen eye for detail.
- Ability to collaborate effectively with cross-functional teams.
- Fluency in English, additional languages are a plus.
- Knowledge of international marketing trends and cultural nuances is desirable.
- Health insurance (100%) and flexible retribution.
- Flexible working hours.
- Remotely working days.
- Laptop, equipment provided and many more.
- Responsibilities as a key team member from day one.
- 25 days of leave on a fulltime basis and hours for personal time off.
- Diverse training opportunities.
