E-Commerce Activation Manager

hace 1 semana


Zaragoza, Zaragoza, España Diageo A tiempo completo
About the Role

As an E-Commerce Activation Manager at Diageo, you will play a critical role in supporting our digital sales teams to drive commercial success. Your primary responsibility will be to develop and implement activation plans for our key brands across customers in the digital space across Southern Europe, including Spain, Italy, France, Portugal, and Greece.

Key Responsibilities
  • Build activation plans for key brands and customers in the Southern Europe E-Commerce channel
  • Lead the implementation of key platforms and activations within customers
  • Provide digital expertise to Sales and Customer Marketing teams
  • Coordinate with Shopper Marketing for activities that enhance brand visibility
  • Deliver detailed plans and tools for excellent activation
  • Lead conversations with activation agencies to develop and execute shopper marketing programs
  • Define critical activation metrics and monitor them accurately
  • Manage the A&P budget for the channel efficiently
  • Conduct M&E activities to improve plans and drive greater return on investment
About You

We're looking for a passionate and analytical individual with about 3 years of experience in Sales or Marketing for the online market. You should be a day-to-day digital native, curious about trends, competitor activity, and discovering new platforms. You should also be comfortable working with data, have good knowledge of Excel, and be able to build brilliant relationships to deliver amazing outcomes.



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