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Product Marketing Manager Aviation
hace 2 meses
About the Role
SITA, a leading provider of technology and communication innovations for the air travel industry, is seeking a Product Marketing Manager to lead the marketing efforts for its Aviation division. As a key member of the team, you will be responsible for developing and executing marketing strategies to bring new products and features to market, driving growth and revenue.
Key Responsibilities
- Value Proposition Development: Develop and refine the value proposition for SITA's Aviation products, messaging, and positioning across relevant markets.
- Go-to-Market Strategy: Own the go-to-market strategy, planning, and cross-team execution for new products and feature releases, ensuring alignment with business goals.
- Creative Content Creation: Utilize product expertise and writing skills to create marketing and sales enablement materials, including presentations, case studies, and demo videos.
- Market Intelligence: Conduct market research and competitive analysis to identify trends, customer needs, and opportunities for differentiation, providing actionable insights to inform product development.
- Collaboration and Innovation: Partner with product, marketing, sales, and customer success teams to identify new product/market fit opportunities, shaping the product roadmap and driving business growth.
- Multi-Channel Marketing: Develop and deploy successful product marketing strategies across multiple channels, including digital campaigns and industry events, to support revenue growth.
About You
7+ years of experience in tech product roles, including product marketing or management, with a proven track record of launching and growing products in complex, fast-paced environments. Strong understanding of product/market fit, product marketing strategies, and sales enablement. Excellent project management and cross-functional collaboration skills. Fluency in English, with strong communication and writing abilities. Aviation enthusiast with a Bachelor's degree; aeronautical degree or master's/MBA a plus.
What We Offer
SITA is committed to diversity and inclusion, operating in 200 countries and speaking 60 languages and cultures. Our offices are comfortable and fun places to work, with flexible work arrangements, including Flex Week, Flex Day, and Flex Location. We offer competitive benefits, including Employee Wellbeing, Professional Development, and Champion Health. SITA is an Equal Opportunity Employer, valuing a diverse workforce and encouraging women, aboriginal people, members of visible minorities, and/or persons with disabilities to apply and self-identify in the application process.
