Marketing Manager

hace 2 semanas

Madrid, Madrid, España Ie University A tiempo completo

**About the Role**

We are seeking a highly skilled Marketing Manager - Science and Technology Programs to join our dynamic and international team at IE University. As a key member of our Marketing department, you will be responsible for developing and executing strategic marketing plans to promote our science, technology, and data programs.

**Key Responsibilities**

  • Develop and implement comprehensive marketing plans specifically for science, technology, and data programs, aligning with overall strategic goals.
  • Work closely with academic departments to understand the unique offerings of science, technology, and data programs and develop targeted marketing strategies.
  • Analyze market trends, competitor activities, and student insights to refine and optimize marketing strategies for science, technology, and data programs.
  • Manage the marketing budget for science, technology, and data programs, ensuring efficient allocation of resources to maximize ROI and value generation.
  • Ensure consistent and effective communication of program benefits and unique selling points across all marketing channels.
  • Oversee the successful launching of new science, technology, and data programs, coordinating with relevant stakeholders to ensure smooth execution.
  • Monitor and report on the effectiveness of marketing campaigns for science, technology, and data programs, making data-driven decisions to optimize performance.

**Why IE University?**

We are a transformative educational institution that empowers students to make their mark on the world. Our spirit of innovation and entrepreneurship has allowed us to drive change and constantly stay at the cutting edge of higher education. We are looking for a person to join a full-time position in Madrid.

**Our Culture**

We are a people-driven organization that values autonomy, communication, and knowledge. We are change builders who are passionate about making a positive impact through education, research, and innovation.

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