Blockchain Advertising Strategist

hace 2 días

Palma, Baleares, España Iq A tiempo completo
Ad Specialist

We're IQ, a dynamic team of passionate individuals in the Blockchain Services industry, dedicated to building a smarter future with our innovative IQ token. Our mission is to leverage Blockchain Technology and Artificial Intelligence to scale crypto knowledge, and we're looking for a creative Ad Specialist to join us in this exciting journey.

Key Responsibilities
  • Develop comprehensive advertising strategies aligned with our marketing objectives and project milestones.
  • Create and manage multiple ad campaigns targeting different segments of the crypto audience.
  • Optimize ad spend and performance across various ad formats.
  • Collaborate with the content and design teams to ensure cohesive and effective marketing strategies.
  • Set up, monitor, and optimize ad campaigns using Ads Manager.
  • Conduct A/B testing on ad copy, visuals, and targeting to improve performance.
  • Manage ad budgets and bids to ensure optimal ROI.
  • Adjust campaigns in real-time based on performance data and market trends.
  • Develop, implement, and optimize Google Ads campaigns targeting the cryptocurrency market.
  • Create compelling ad copy and design effective landing pages to maximize conversions.
  • Monitor and analyze campaign performance, providing regular reports and insights.
  • Manage budget allocations and bid strategies to maximize campaign performance.
  • Develop detailed audience personas for different segments of the crypto community.
  • Utilize targeting options effectively, including keywords, interests, and lookalike audiences.
  • Implement retargeting strategies to re-engage users who have interacted with our content or website.
  • Conduct keyword research and competitor analysis to identify trends and opportunities.

We pride ourselves on our core values of Commitment, Community, Curiosity, Diversity, Empowerment, and Ownership. If you're eager to make an impact and thrive in a fast-paced, inclusive environment, we'd love to hear from you.

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