Data and AI Product Marketing Specialist

hace 3 semanas


Málaga, Málaga, España Moffatt And Nichol A tiempo completo
About Moffatt & Nichol

Moffatt & Nichol is a leading global infrastructure advisor specializing in the planning and design of facilities that shape and serve our coastlines, harbors, and rivers.

With a commitment to design innovation since 1945, Engineering News-Record (ENR) has ranked the company No. 1 in Marine and Port Facilities and among the Top 50 Designers in International Markets.

Job Summary

We are seeking a Technology Marketing Manager to lead the creation and delivery of marketing campaigns for our software solutions.

As a key member of our Marketing team, you will collaborate with our team of software developers, product managers, and data scientists to promote our products.

Key Responsibilities
  1. Research market trends in maritime supply chain logistics and identify client needs, solution gaps, and business objectives.
  2. Work with the software development team, product managers, and marketing team members to develop a go-to-market strategy.
  3. Plan and implement marketing campaigns to increase brand awareness and anticipate client pain points.
  4. Develop and deliver content marketing, advertising, and product positioning plans to define necessary marketing activities to acquire new and retain existing clients.
  5. Support client onboarding experience and work with the Vice President, Marketing to plan, allocate, and control marketing campaign and product launch budgets.
  6. Oversee and participate in day-to-day promotional activities, including website content, SEO, thought leadership articles and white papers, social media, conference presentation materials, and other collateral.
About the Role

This role requires in-depth knowledge of technology market dynamics, competitive landscape, and best digital marketing practices.

You will be most suited for this role if you have a background in maritime supply chain logistics technology product marketing.

We offer a dynamic and collaborative work environment, and we are committed to helping our employees grow and develop their careers.



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