Innovation Planning Director

hace 2 días

Zaragoza, Zaragoza, España Diageo A tiempo completo
Job Description:

Role Overview:

We are seeking a highly skilled Innovation Planning Manager to join our team at Diageo. As a key member of our planning team, you will play a critical role in shaping our innovation pipeline by creating and sharing rich consumer insights across the organization.

Key Responsibilities:

  1. Define and articulate opportunities for innovation and portfolio growth across our key Europe Markets.
  2. Build sustainable, future-proofed brands with market-leading performance by systemically diagnosing, evaluating, and creating strategies and work/activation which meet consumer, shopper, and customer needs ahead of the competition.
  3. Foster strong, growth-driving relationships in the relevant brand teams, Markets, digital marketing, customer (shopper), and the broader planning community.
  4. Proven track record of delivering and using actionable consumer and shopper insights and ideas to drive brand and commercial growth.
  5. Rigorously analyze strategic landscape and relevant trends to identify and prioritize critical research and learning needs.
  6. Manage specific category and brand research, as well as other ad hoc market intelligence gathering, to best identify and understand complex human motivations and behaviors as they relate to business solutions.

Requirements:

  • Supremely comfortable with both qualitative and quantitative data sources, their analysis and use as sources of consumer insight.
  • Ability to use semiotics, behavioral economics, multivariate analysis, or other advanced techniques is desirable, if not essential.

About Diageo:

Diageo is one of the world's most respected strategy and insight communities. As part of our team, you will have access to a wealth of development opportunities, including continued learning & development, exceptional training, and the support of talented peers.

What We Offer:

  • A unique, truly global, and incredibly diverse market.
  • A wealth of development opportunities to shape your career.
  • Continued learning & development, exceptional training, and the support of talented peers.

Join Our Team:

At Diageo, we are committed to creating a workplace that is inclusive, diverse, and rewarding. If you are a motivated and talented individual who is passionate about innovation and growth, we encourage you to apply for this exciting opportunity.

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