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Experiential Marketing Manager

hace 2 meses

Barcelona, Barcelona, España Criteo A tiempo completo

Job Summary

Criteo is seeking an experienced Experiential Marketing Manager to lead the development and execution of our global events strategy. As a key member of our marketing team, you will be responsible for creating engaging experiences that drive business results and support our company's objectives.

Key Responsibilities:

  • Develop and execute end-to-end event strategies across key programs, including industry tentpoles, owned and operated events, and executive engagement programs.
  • Partner with cross-functional teams to bring events to life, from concept to execution, including theme development, logistics, and post-event evaluation.
  • Drive attendance and participation through strategic promotion and outreach efforts, leveraging digital channels and other marketing initiatives.
  • Collaborate with client solutions teams to coordinate and communicate experiential marketing programs, ensuring alignment with company objectives and messaging.
  • Build and manage tracking processes to measure event campaign performance and pipeline influence within Salesforce.
  • Manage large-scale budgets, including contracting, payment processing, and negotiation management with finance, legal, and procurement departments.

Requirements:

  • Relevant experience in event marketing within a B2B space.
  • Strong problem-solving skills, with a solutions-driven mindset and ability to think critically.
  • Excellent relationship-building skills, with the ability to maintain strong relationships internally and externally.
  • Comfortable presenting to senior leaders and executive audiences.

About Criteo

Criteo is a global technology company that provides personalized advertising solutions to retailers and brands. We are committed to delivering innovative and effective marketing experiences that drive business results.