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CerTest BiotecPor favor, asegúrese de leer atentamente los siguientes detalles antes de enviar cualquier solicitud.busca unMarketing & Communications Managerpara liderar nuestro Departamento de Marketing. Buscamos un perfil estratégico, con experiencia internacional, visión global y sólidas capacidades de liderazgo. Será responsable de coordinar al equipo, mantener la continuidad de los proyectos y seguir impulsando la estrategia global de marketing en todos los mercados donde operamos.FUNCIONESLiderar y coordinar el Departamento de Marketing, gestionando al equipo, recursos y prioridades, y participando en las decisiones clave del área.Definir y ejecutar la estrategia global de marketing on/offline, asegurando la coherencia de la marca en todos los mercados y unidades de negocio.Gestionar el presupuesto anual de marketing, optimizando recursos y alineándolo con los objetivos estratégicos.Dirigir la comunicación corporativa interna y externa, incluyendo relaciones con medios, contenido institucional y soporte a otras áreas.Planificar y gestionar ferias, congresos y eventos nacionales e internacionales, garantizando la visibilidad y el posicionamiento de la marca.Impulsar el marketing digital, supervisando campañas, web, redes sociales, SEO internacional y analítica de datos.Dar soporte comercial global, proporcionando materiales, coordinando acciones con distribuidores y atendiendo requerimientos especiales de clientes.Supervisar el seguimiento y análisis de resultados, elaborando informes estratégicos y proponiendo mejoras continuas.REQUISITOSGrado universitario en Marketing, Comunicación, ADE, Publicidad, o similar.Se valorará máster o formación especializada en Marketing Digital, Comunicación Corporativa o Dirección Comercial.Experiencia mínima de 5 años en marketing.Sólidos conocimientos en marketing digital y campañas internacionales.Excelentes habilidades comunicativas, analíticas y de gestión.Capacidad de liderazgo, pensamiento estratégico y orientación a resultados.Perfil creativo, resolutivo y con visión de negocio.Nivel alto de inglés (imprescindible); se valorarán otros idiomas. xsgfvud Disponibilidad para ocasionalmente viajar a ferias.
