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Digital Analytics Consultant
hace 1 mes
What makes Cognizant Netcentric a great fit for you?
At Cognizant Netcentric, we come to work every day with the mission of leveraging cutting-edge technology to create memorable digital experiences for the world's leading brands. And we do it as a diverse, global community of over 1500+ Adobe experts collaborating across countries, cultures, languages, and technologies.
We're energized by an inclusive and responsive organizational culture that brings together the entrepreneurial spirit of a startup with the resources, growth opportunities, and stability of a larger global organization.
Holacracy is the cornerstone of how we work, empowering every individual with the power to make an impact within our organization. All this encourages us to learn and grow as individuals, and unite as a team to build innovative digital experiences that touch people's lives.
What are we looking for?
We are looking for a marketing technology professional with a very strong focus on digital analytics who loves to transmit his/her passion for web technologies and big data projects to clients to shape and drive their digital solutions and experiences. You are a good fit if you are a sharp mind that gathers and analyzes marketing & business needs and translates them into efficient marketing platform solutions. Translating marketing planning and processes into workflows and required marketing tech stacks, especially covering Digital Analytics.
We're looking for professionals who will help us build the future of Customer Data Platforms (CDPs) and Data-Driven Organizations . Your expertise lies in Analytics, Customer Data, and Data Management Platforms. If you're looking for a role at the interface of Analytics and Marketing Technologies role focused on effectively mastering all marketing touchpoints to drive Marketing Automation with wider data solutions, including Cloud Services, this position will suit you perfectly
Netcentric may probably feel like home for you, if you are flexible, even when choosing your working spot anew every day. You master one of the leading Analytics Solutions, such as Google Analytics 360, Google Marketing Platform, Adobe Analytics, Adobe Marketing Cloud, Tealium, Salesforce etc. Resting on your laurels is not familiar to you, nor is it for us.
What will you do:
- Consult and master projects with respect to tracking and measuring all desired on and offline touchpoints
- Advocate and consult customers through the creation of Analytics, Data Management and Customer Data Platform solutions
- Translate and define technical requirements for your internal colleagues and Technology Engineers to build and implement the desired solutions, such as Tag Management Systems, Data Layers, Online & Offline Data Conjunction, Channel and Touchpoint Integrations, Implementation of various platforms and reporting solutions, together with A/B Testing and high-end personalization solutions
- Establish standard data privacy compliant processes for clients' digital properties, to set up, maintain and track data for reach, performance, engagement and other behavior metrics
- Project manage account analytics efforts, setting company-wide best practices and processes
- Manage Digital Analytics projects end-to-end from client handling, implementation, QA and support, including training and ongoing customer support
What do we require?
- A proven record in managing analytics and data management projects
- Being able to develop strategies for data management solutions in digital marketing with a solid understanding of tracking omni-channel touchpoints
- Over 3 years of hands-on experience with Analytics/Digital Marketing tools and services with: e.g. Google Tag Manager, Google Analytics 360, Google Optimize, Google Cloud Products incl. BigQuery, Adobe Analytics, Adobe Target, Adobe Launch, Adobe Audience Manager, Tealium, Pega, Salesforce, Data Studio, Tableau, Looker.
- Sound knowledge of CDP, DMP, DSP, Ad Serving landscape
- Ability to multitask and perform effectively under pressure
- Excellent written and verbal communication skills in English language
What makes us smile when looking at your profile
- You are able to read/write basic HTML/HTML5 /CSS/JavaScript, other front-end languages (Python, NodeJS, PHP, etc.), and have the ability to query large databases (SQL)
- Detailed experience in Online Marketing campaigns and performance management
- Experience in tag architecture analysis and using tagging platform(s) to execute proper data flow
- Ability to explain architecture proposals to non-technical audiences and communicate the business value of suggested ideas & plans
- Solid understanding of data privacy and data governance regulations, such as GDPR
What do we offer YOU?
- Permanent contract
- 30 working days of vacation
- Flexible working hours
- Recognition bonus system
- Private health insurance
- Apple work equipment
- WFH equipment + welcome package
- WFH monthly expenses compensation
- Access to Udemy courses
- Adobe certification
- Sponsored gym membership
- Tax-free benefits (ticket restaurant, kindergarten and transport)
- A dynamic and international team
- Everyone has a voice; we are a Holacracy organisation
At Cognizant Netcentric, we embrace an inclusive workplace, one where diversity is not just respected but celebrated. We do not discriminate based on age, gender, race, religion, sexual orientation, disability, or any other protected status. Our doors are wide open to all those who meet our high standards, and we cherish the distinct individuality and unique perspectives in our teams.
We firmly believe that a diverse and equitable workforce is the catalyst for groundbreaking innovation, boundless creativity, and seamless collaboration. We are aware of bias and have established clear criteria to take them out of the decision-making process, ensuring all qualified applicants will receive consideration for employment.
