Ecommerce Marketing Manager
hace 5 meses
We are looking for...
...a specialist in digital marketing to shape and pursue the digital strategy in the DACH region. The goal is to increase conversions and sales of our cloud and web hosting solutions. You play a central role in the development and implementation of the strategy for customer acquisition and retention. This is how you contribute to the growth of the company on an international level.
Increase revenue via acquisition of net new customers and acceleration of customer portfolio
- Assist in the creation of strategies to acquire new customers and build a lasting digital connection with them.
- Plan and monitor the ongoing company presence on social media to create brand awareness and acquire new customers. - Assist with the launch and optimisation of online ads to increase OVHcloud's acquisition.
- Identify and implement the necessary measures to improve website conversions.
- Identify and implement new tactics to increase sales performance.
Coordinate and execute marketing plans
- Translate Digital Marketing strategy and tactical plans into campaign briefs for channel marketing teams and agencies.
- Assist with the launch and optimisation of online ads via digital marketing platforms and media agencies/partners (Google Ads, Twitter ads etc.) to increase OVHcloud's acquisition and awareness.
Increase performance via monitoring and performance analysis
- Gain insight into online marketing channels and campaign performance and identify trends.
- Use analysis outputs to optimise sales performance.
- Analyse the positioning of product and services in the market
- Conduct weekly analysis & reporting of performance and actions.
Digital Benchmark
- Carry out regular competitor analysis for the main products associated with the assigned area, around website experience, digital marketing mix, pricing.
- Identify industry benchmarks and best practice for data usage in the digital marketing universe.
Great analytical and reporting skills. Being able to interpret digital performance data and make optimisation decision is a must.
- Good understanding of sales funnel.
- Experience using web analytics tools and digital marketing performance metrics.
- Experience managing digital ads placement. (Google Search ads, Display etc).
- Able to use CMS.
- English, portuguese and italian
- Good understanding of SEO fundamentals.
- Good knowledge of paid social media (Twitter Ads, LinkedIn ads) and follower of trends in the B2B social media landscape.
Would you like to become part of our team together with committed colleagues? Discover new ways and contribute your talent to achieve our corporate goals? Then you are exactly right with us We look forward to you becoming a part of OVHcloud
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