Senior Marketing Manager Eu

hace 3 semanas

Barcelona, España Amazon Spain Services, S.L.U. A tiempo completo

Bachelor's degree
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience leading go-to-market for consumer software or hardware product launches
- Experience in marketing or marketing research
- Experience using data and metrics to measure impact and determine improvements
- Experience presenting metrics and progress to goal to senior leadership

At Amazon, we're working to be the most Customer-centric company on earth. One customer experience that we’re constantly looking to take to a new level is how we fulfil and deliver their orders. Our goal is to exceed the expectations of all our customers by ensuring that their orders, no matter how large or small are delivered where and when they need them, as quickly, accurately, and cost effectively as possible. To meet this goal, Amazon is continually striving to innovate and provide best in class service levels through the introduction of pioneering new products and services in the last mile delivery space. Come join the team and help us make history

Key job responsibilities
- Identify and set up mechanisms for gathering market and customer data and insights to inform acquisition marketing strategies across the EU
- Partner with functional stakeholders to develop a differentiated marketing strategy for lead generation where target audiences experience multiple touches throughout the journey
- Drive program awareness and brand building through innovative and effective marketing programs, including events and tradeshows, webinars, online marketing campaigns, lead generation programs, promotions, etc.

Implement plans through project management leadership across a wide range of stakeholders, leveraging existing materials, campaigns and resources or inventing new ways to generate leads
- Deliver detailed reporting and metrics on activity results, campaign effectiveness, and ROI. Use data to make real-time adjustments and proactively identify trends and opportunities
- Leveraging analytics to drive digital marketing channels to influence business decisions
- This role will be critical to leading key diversity and inclusion initiatives at a European level, and involve sponsoring and coaching project managers as part of this

A day in the life

About the team
Amazon couldn’t deliver at pace without the Amazon Transportation Service (ATS) team. As part of ATS, you’ll be welcomed into a diverse team that plays a central role in our success. Using air, sea and road transport, as well as sortation centres equipped with the latest technology, you’ll help Amazon’s transport run at maximum efficiency. Our team captures data and uses it to drive decisions. They are key to making Amazon more innovative and efficient.
We put safety first as our people are our priority. And we use the expertise of our people to get packages to their destination - quickly, conveniently and sustainably.

Barcelona, ESP | Madrid, ESP
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation, profiling, and targeting
- Fluency in another European language and/or previous work experience in Europe

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