Paid Media Senior

hace 6 meses


Malaga, España Grupo Coremsa A tiempo completo

**Descripción**:
¿Quieres trabajar en el sector de la formación? ¿Te gustaría formar parte de una empresa consolidada y con un ambicioso proyecto de expansión? ¿Tienes experiência en paid media? Quizás te pueda interesar esta oferta

Grupo Coremsa es una empresa del sector de la formación a nível nacional con más de 20 años de experiência en el sector, especializada en la formación para el empleo y formación profesional con titulación oficial.

Buscamos una persona para incorporar de forma inmediata como Paid Media Senior.

**¿Qué harás?**

Como Paid Media Senior, liderarás nuestra estrategia de Anuncios y gestión del Presupuesto publicitario en múltiples canales, desde la planificación a la ejecución. Utilizarás tu experiência para impulsar ventas y reconocimiento de marca. Tus principales tareas serán:

- Desarrollar y ejecutar estrategias de Paid Media y Search que se alineen con los objetivos de la empresa.
- Gestionar y optimizar junto con el equipo de paid campañas en Google Ads y Meta
- Realizar un seguimiento continuo y análisis de campañas para identificar oportunidades de mejora.
- Desarrollar, lanzar y gestionar campañas de búsqueda basadas en la generación de propuestas de forma proactiva, la configuración de entornos de campaña y cliente, la optimización avanzada de las campañas y el reporting adecuado de resultados e insights.
- Monitorear regularmente el rendimiento de las campañas y realizar ajustes para optimizar la efectividad. Utilizar herramientas analíticas para interpretar datos y generar informes detallados.
- Colaborar en la creación de estrategias de marketing digital integradas, asegurando que las campañas de búsqueda pagada se alineen con los objetivos de marketing generales de la empresa.
- Mantenerse al día con las últimas tendencias en SEM y PPC, aplicando nuevas técnicas y tecnologías para mejorar continuamente el rendimiento de las campañas.
- Administrar el presupuesto de publicidad asignado de manera eficiente, asegurando el máximo retorno de la inversión.

**¿Qué podemos ofrecerte?**
- Incorporación inmediata en Málaga capital
- Contrato indefinido
- Jornada completa
- Horarios: L-J 8:00-14:00, 15:00-17:00, V-8:00-15:30 (julio y agosto jornada intensiva de 8:00 a 15:00)
- Remuneración acorde a la experiência
- Entorno de trabajo joven, dinámico y en el que se premian la innovación y las buenas ideas
- Trabajar en proyectos retadores y en una compañía sólida y en crecimiento constante

**Requisitos**:
5 años de experiência mínima relevante en Paid Media.

Experiência sólida comprobada en cuentas de Google Ads y Meta que superen los 500.000€ anuales

Fuertes habilidades analíticas y atención al detalle.

Experiência en la gestión de presupuestos de publicidad mayores a 500K

Capacidad para trabajar en un entorno de ritmo rápido y adaptarse rápidamente a los cambios.

Habilidades de comunicación y presentación efectivas

Experiência en el uso de herramientas de análisis y seguimiento como Google Analytics.

Conocimientos de plataformas de publicidad en los entornos de programática, display, Twitch, Tik Tok, Pinterest, etc

Experiência en la gestión de estrategias full funnel.



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