Pr & Events Manager
hace 5 meses
**Company Description** Red Points protects brands and content in the digital environment.**
Red Points is the most widely used solution to recover digital revenue.
Over 1.000 companies rely on our platform to fight counterfeits, piracy, impersonation, and distribution abuse. They leverage Red Points to take back the revenue that’s rightfully theirs.
With 270+ professionals and offices in New York, Barcelona, Beijing, and Salt Lake City, Red Points has disrupted an industry traditionally led by service providers with a scalable, cost-effective solution.
Be part of the change: join us on our mission to make the Internet a safer place
Are you a seasoned PR professional with a passion for building brand awareness and excel at media relations? Are you capable of turning strangers into brand ambassadors?
We're seeking a creative and customer-centric PR & Events Manager to join our dynamic team and lead our profile-rising and brand awareness efforts. With over 1,300 engaged customers, we aim to leverage the largest online brand protection community to elevate our brand image and drive market awareness.
Reporting to the Corporate Marketing Director, you will play a pivotal role in developing and executing impactful PR and awareness campaigns, and driving social virality to position us as thought leaders in the online brand protection space. You will actively contribute to audience growth, engagement, and retention.
**Responsibilities of the PR & Events Manager**:
- Develop and implement comprehensive PR strategies to enhance the company's public image and reputation.
- Cultivate strong relationships with key media contacts, influencers, and industry analysts to secure productive joint initiatives.
- Craft compelling press releases, media pitches, and other communication materials.
- Manage media inquiries and proactively seek press opportunities.
- Organize and execute online and offline events to generate leads and foster customer engagement.
- Manage event logistics, including budgeting, vendor selection, and attendee communication.
- Leverage thought leadership initiatives —including the 'Heroes of Brand Protection' podcast— to increase brand visibility.
- Develop and implement integrated demand-generation campaigns including customer reviews, referrals, and affiliate marketing.
- Launch and manage the company's first online community. Onboard members, moderate, and capture feedback.
- Collaborate with the marketing team to develop strategies that nurture and engage our online community.
- Monitor community activity and guide community management best practices.
- Conduct market research and analysis to inform community marketing strategies.
- Manage the Community Marketing budget, ensuring efficient resource allocation.
- Monitor and report on community KPIs to suggest new initiatives and optimize existing processes.
- Understanding of the PR landscape, with a proven track record of success in developing and executing impactful PR strategies and handling agencies.
- Exceptional writing and editing skills, with the ability to craft persuasive and engaging content for tech companies.
- Experience in crafting thought leadership content (e.g., articles, podcasts).
- Experience with WordPress, basic Salesforce CRM, and marketing platforms.
- Experience creating and growing a B2B community (a plus).
- Familiarity with the online brand protection industry (a plus).
**Additionally**:
- Outstanding written and oral communication skills at all levels.
- Exceptional project management skills with the ability to handle diverse and complex projects running in parallel.
- People-person with the ability to build impactful relationships.
- Highly autonomous, accountable, versatile, with attention to detail.
- Proven ability to influence others without formal authority. Team player with the ability to collaborate and motivate different departments.
- Strategic thinking and stakeholder management skills.
**Additional Information** What we offer**
- A friendly, diverse, and international team
- You’ll have top-notch Private Health Insurance, fully covered by the company.
- 23 working days of holidays per year, plus the local public holidays.
- Indefinite Contract
- Fridays we have reduced working hours. And every weekday during August.
- Tax relief/ ¨Retribución Flexible¨ will also be available for you.
- We offer a discount with the amazing DIR gyms
- We have a Referral policy with a very sweet Bonus scheme.
- At the office, we offer fresh fruit, and a huge variety of different kinds of milk, coffee, thé, and cereals.
- We also host monthly after works and internal events with guest speakers that allow us to share good times together and learn something new
- We are an equal-opportunity employer and value diversity at our company. We encourage all applicants, regardless of race, religion or belief (if any), color, nationality, ethnic or national origin, gender, gender identity, pregnancy and maternity
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