Digital Trade
hace 2 meses
**We Are Denim Heads.**
We love denim. Live and breathe it. It’s in our DNA. At G-STAR, we see no limit to what denim can do. We believe it can be force of progress and innovation for both people and planet. How? By hiring the most creative, curious and caring minds. People who think beyond fashion. Bringing big ideas to big challenges. Driven by possibility. Those who work hard, make mistakes, but always continue to grow.
Denim is in our DNA, our people are our stitching.
Join the denim heads making raw denim
The G-STAR** E-Commerce Trade** team consists of 12 people who carry the responsibility of optimizing sales performance and consumer experience for the G-STAR website and app, working closely together with teams like E-Commerce Content & Product, Digital Marketing, CRM and Planning to strive for optimal trading. Our e-commerce business is continuously growing, and we have some very ambitious growth targets for the coming years. We are continually exploring new techniques to bring the industry forward and always accelerating the pace in which we do business.
As the **Digital Trade & Site Merchandise Coordinator**, you will be instrumental in executing our visual merchandising and search optimization strategies across our digital platforms. Your primary focus will be to ensure that products are strategically positioned to enhance customer experience and drive online sales. By collaborating closely with cross-functional teams, you will help optimize on-site product presentation and search functionality, ensuring that our customers can easily find and engage with our product range. Your role will be crucial in maintaining the alignment of our site merchandising with the overall e-commerce strategy, reflecting seasonality, stock availability, and the latest trends.
**Your tasks & responsibilities**:
**Site Merchandising & On-Site Search Optimization**
- **Visual Merchandising Execution**:Implement the visual merchandising (VM) strategy as directed by the Digital Trading Manager, ensuring optimal product placement and page organization.
- **On-Site Checks**: Conduct regular site audits to ensure product displays, recommendations, and search results align with the planned strategy.
- **Search Optimization**: Assist in optimizing on-site search performance by managing synonyms, filters, and search results to enhance user experience and drive conversions.
- **A/B Test Support**: Assist in setting up and executing A/B tests to validate merchandising strategies and improve site performance.
**CRM & Content Coordination**
- **Seasonal and Promotional Alignment**: Ensure that all communications across CRM platforms reflect current seasonality, weather conditions, and stock investments.
- **Linking and Product Availability**: Regularly check product availability and ensure correct linking within CRM campaigns, newsletters, and push notifications.
- **Content Support**: Assist in the creation and deployment of engaging content that highlights high-investment and best-selling products across the site and within customer communications.
**Product Performance Reporting**
- **Reporting** Prepare weekly reports on product performance, focusing on page and search performance, and provide insights on trends and areas for improvement.
- **Ad-Hoc Analysis**: Conduct in-depth analysis on specific products or categories as needed, providing actionable recommendations to the Digital Trading Manager.
- **Competitor Analysis**: Monitor and report on competitor activities, identifying gaps and opportunities to inform merchandising strategies.
**Here's what you bring to the table**:
***
Education: Bachelor’s degree in Business, Marketing, E-Commerce, or a related field.
**Experience**: 2-4 years of experience in e-commerce, digital merchandising, or a related field.
**Skills**:
- Proficiency in e-commerce platforms.
- Experience with digital merchandising tools. Algolia experience is preferred
- Strong analytical skills with the ability to interpret data and make informed decisions. Experience with Tableau or similar is a plus.
- Detail-oriented with strong organizational skills.
- Ability to work collaboratively in a fast-paced environment.
- Familiarity with A/B testing and search optimization tools is a plus.
**Here's what we bring to the table**:
We recently moved into our state-of-the-art office in the vibrant city of **Valencia**. This could be your chance to play a pivotal role in shaping the future development of G-STAR in Spain
Beyond a competitive salary, working at G-STAR brings many other perks and exciting opportunities:
- A clothing budget to showcase your personal style while representing G-STAR,
- A fully paid private medical insurance,
- Flexibility to work from home up to 2 days per week, promoting a healthy work-life balance,
- Free access to leading learning and development platforms like Udemy and Goodhabitz.
**What will happen next**:
- We will thoroughly review your CV and your portfolio.
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