Senior Product Marketing Manager

hace 3 semanas

Barcelona, España Qualifyze GmbH A tiempo completo

**About Qualifyze,**:
Founded in 2019, Qualifyze is a leading company in supply chain compliance management in the Life Sciences industry, trusted by over 1,200 pharmaceutical and healthcare companies globally.

Our digital suite of solutions connects manufacturers, suppliers, and a global network of more than 250 auditors and quality experts.

With a track record of over 3,000 audits across 85+ countries and the largest and most accurate supplier network and data analytics tools, Qualifyze stands as the all-in-one partner for quality compliance and supply chain risk mitigation in the Life Sciences sector.

After securing a series-B funding in September 2024, Qualifyze is now focused on expanding to the US market.

**What we are looking for,**:
We're seeking a Senior Product Marketing Manager to drive our product positioning, general messaging around our SaaS products and support our go-to-market strategy.

You will collaborate closely with Product, Marketing, Sales, and our Quality and Customer Success teams to understand the market, customer needs, to formulate our value propositions to different customer segments, and create compelling marketing/ thought leadership content.

This role requires a strategic thinker with excellent communication skills and a passion for innovation and growth.

**Main responsibilities,**:

- **Go-to-Market Strategy**: Develop a clear value proposition (jointly with the CEO, CPO and CRO) for key customer segments and geographies. Guide the team towards a clear go-to-market strategy (how to address each segment).
- ** Product Positioning and Messaging**: Define clear key messaging that resonates with target personas across multiple channels. Lead content development for Thought Leadership pieces, which will help build the brand for Qualifyze.
- ** Sales Enablement**: Support the sales organization with some key materials & tools (e.g. Case Studies, battle cards, etc.), Collaborate with PMs to develop training materials (e.g. videos, documentation, objection handling) and product descriptions
- ** Market Research & Competitive Analysis**: Conduct market research and analyze competitor strategies to inform product decisions and positioning.
- Multiple years experience in Product Marketing roles and a strong perspective of the role of Product Marketing in SaaS.
- Multiple years experience in the Life Sciences/ Pharma industry.
- Great communication and writing skills (experience in working with external writers is a plus, strong English is a must). You must enjoy thought leadership content creation.
- Great collaboration skills internally (you work across Product, Marketing, Leadership, Sales and CSM) and externally (we will partner with clients, thought leaders, academics and other authorities in creating content).
- Be a hands-on doer who collaborates to get things done (not delegates).
- Have the potential and the drive to grow the product marketing organization and capabilties over time.
- Strong toolset skills (powerpoint, word, figma, illustrator, hubspot, etc.)

**What do we offer?**:

- Flexible schedules throughout the year.
- Flexible compensation plan in restaurant/transportation/nursery vouchers.
- 25 days of holidays (upgradable to 27 after 2 years and 30 after 4 years in the company).
- Health insurance policy with Assistència Sanitària, with the option to add family members.
- Wellhub wellbeing platform membership.
- The option to work from abroad for up to 3 months per year.
- All the necessary equipment for work (laptop, headphones, etc.).
- Two official company events per year to celebrate success.
- Individual coaching and mentoring on your development roadmap within Qualifyze.

At Qualifyze we actively support the power of diversity, uniting complementary talents and perspectives to address new challenges. Our collective strengths help us to find innovative solutions and turn difficulties into opportunities.

We will encourage you to bring your authentic self to work, fostering an inclusive environment where everyone belongs and feels heard.

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