Product Owner

hace 3 semanas

l'Hospitalet de Llobregat, España Setesca Talent A tiempo completo

Descripción

We are looking for a **PRODUCT OWNER** for an animal-loving company that has been committed to their well-being and that of the people who care for them for more than 50 years.

**By supporting the Global CRM Manager,** you will contribute to make the most out of company's** CRM implementation at B2C level**. You’ll be responsible of developing, together with tech team, all the necessary value propositions to maximize interactions with their consumers. Also, leading all the direct contact activations supported by the CRM Operations Team.

**Your Role**:

- ** Lead the CRM Strategy declination at B2C level.**:

- Lead the functional definition together with tech team in order to develop and evolve **digital services** for company's main brands.
- Propose and define the digital services to be developed and their improvements.
- Rollout the digital services to the defined markets for each brand.
- **Write down and refine the necessary backlog** to evolve all the digital services for their consumers and the** CRM digital product at B2C level.**:

- **Lead the tech team together with the IT Business Partner,** participating in the needed ceremonies in the different sprints, making sure backlog is clear, organized and with the right tech inputs.
- **Review all creativities** making sure brand guidelines and key messages are met.
- Improve the services and direct channels campaigns performance through **A/B test, etc.**:

- **Report conversion of all activations**, supported by company's Analyst, to all involved stakeholders.
- Optimize and monitor all activations, making sure data is at the center of company's decisions.
- **Benchmark for new ideas and approaches.**:

- Propose new ways of **working to evolve and deliver quicker**.
- The role will be for company's** core markets: ES, FR, IT.**

Requisitos mínimos
- 3+ years working with** Digital Product Development or CRM Programs, preferably at B2C level.**
- Experience in **software development **and dealing with tech teams.
- Experience in** Agile methodologies** is a plus.
- ** Fluent in English and Spanish.**Salesforce (Service Cloud and Marketing Cloud)** knowledge preferred.**Google Looker **in order to segment and analyze is a plus.
- Experience **leading with UX/UI teams**, also validating copies and key messages.**Confident intermediating with tech teams and business teams** at the same time.
- Strong communication skills and ability to **work with multiple stakeholders**.
- ** Great attention to detail and high analytical skills.**
- ** Proactive and problem solver.**

Detalles
- CATEGORÍA
- Marketing y comunicación
- SUBCATEGORÍA
- Desarrollo de marca y producto
- SECTOR
- Gran consumo y alimentación
- JORNADA LABORAL
- Completa
- MODALIDAD DE TRABAJO
- Mixto (Presencial y Teletrabajo)
- NIVEL PROFESIONAL
- Empleado
- DEPARTAMENTO
- Ingeniería

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