Digital Marketing Coordinator

**Descripción**:
VOLMAEorgazaciones select a job for a manufacturing company located in Villarrobledo (Albacete): The professional in this position will lead the implementation of the company's digital strategy in terms of managing the digital ecosystem. In charge of managing and maintaining the B2B, B2C+ corporate website, social media platforms, marketing performance, marketing intelligence and any other digital platforms.

**Vacantes**:
1

**Required studies and qualifications**:

- University studies or professional degrees.
- Digital marketing, social media management or website development
- Familiarity with software and digital technologies.

**Experience**:

- More than 3 years of proven experience in digital marketing.

**Primary responsibilities**:

- B2B PLATFORM:
Uploading of products from each collection and maintenance of the current collection, including: photos,files, product classification, etc.
Loading and maintenance of promotional banners and multimedia content within the platform according to the commercial and marketing strategy.

Maintenance of products visible on B2B, responsible for adjustments and new developments to improve and optimize the platform.

Maintenance of customers, accesses, registrations, cancellations.
Troubleshooting related to the operation of the platform, updates, notifications, rates, and everything that affects the regular operation of the platfo.
- B2C / OFFICIAL WEBSITE

Uploading of new collection products, including: Menus, sub menus, products, technical specifications, photos, downloadable files and user manuals, FAQs, and everything to do with updating the platform due to seasonal changes or new products.
Creation and publication of news, events, etc. and general maintenance of the website, with special attention to the maintenance and renovation of the home page and the pages that require frequent updating of content.
Planning and execution, directly or through agencies, of PPC marketing campaigns including SEO, display, re-marketing, Adwords, etc. for promotion and positioning.
Implementation of global campaigns through the creation of Landing pages of the campaign, registration and de-registration of product pages or other pages and uploading of information.
- eMAIL MARKETING

Responsible for creating the templates for each campaign / Communication, according to the communication strategy of the brand and in the necessary languages according to the requirements of each campaign / Action / communication.
Execution of each campaign launching the newsletters according to Market / language / Planning & template, as appropriate in each case.
- SOCIAL MEDIA:
Responsible for the daily management of the company's social media platforms, following the strategic communication plan and guidelines for social media management, managing the posts and being responsible for the management of the necessary resources for this purpose.
Uploading videos to the Youtube platform, uploading copies, tagging, launching and creation and programming of posts on the different social media platforms according to the Social
Media Plan of each global campaign or marketing initiative of the company.
Ensure the correct use and implementation of the brand in any digital channel, whether its own or in the hands of third parties related to the company.
Support clients and partners who have active digital channels that involve the use of the company'sbranded content and media.
- OTHER PLATFORMS:
Uploading and maintenance of all multimedia content and Marketing files on DAM-like platforms, including new collections, photo galleries, videos, global campaign media, etc.
- MARKETING INTELLIGENCE

Responsible for the company's marketing intelligence activity.
Preparation of surveys and other study formats according to requirements, and of newsletters or other media for their correct execution.
Responsible for the sending and execution of each study and data processing.
Collect, classify, treat and report the information (big data, Small data) collected from the different platforms of the ecosystem.
- MONTHLY REPORTING:
Report monthly to management a summary of the activity of your area and report monthly to management the KPI's established in the Marketing Plan.
**Minium requirements**:

- Fluent English.
- Familiarity with digital software and technologies (Prestashop, Hootsuite, Get response, Survey
Monkey, Navision, CMS).
- A keen eye for aesthetics and details
- Excellent communication skills
- Ability to work methodically and meet deadlines
- A degree in Digital marketing, Social media management, or website development is a plus
- Demonstrated expertise in B2B & website management
- Demonstrated organizational skills with the ability to multi-task and prioritize

**Company type**: sports.

**Contract offered**: Undefined.

**Working hours**: full time (9:00 - 18:99).

**Localidad, Provincia**:
VILLARROBLEDO, Albacete

**Nível Formativo y Académico mínimo**:
Enseñanzas de grado super