Product/web Analyst

hace 3 semanas


Madrid, España Prima A tiempo completo

**As a Product/Web Analyst, you will be responsible for**:

- Analyzing the user interactions on website and app (behavioural data), in particular on funnel, using SQL query and different web analyst tools (GoogleAnalytics, Firebase, ContentSquare,...)
- Managing simple scripts and providing at the maintenance of all the digital analytics platforms in use (GTM, Looker Studio, GA4, Firebase,)
- Creating & monitoring dashboard on Tableau, Looker Studio or other BI tools
- Improving product AB testing in order to increase the conversion rate and customer acquisition
- Perform ad-hoc analyses to examine specific phenomena or validate business strategies
- Supporting SEO manager with quantitative analyses in order to improve website ranking

**Requirements**:

- At least 1 year of experience with GA4 or other digital analytics platforms
- Google knowledge of GTM
- Basic knowledge of how a dataLayer works
- Knowledge of SQL and GoogleBigQuery
- Good knowledge of Excel and Tableau
- Analytical skills and experience in manipulating and interpreting data from different sources

**Nice to have**:

- Experience in working in an IT departments
- Knowledge of Python
- Bachelor's degree or equivalent in Statistics, Maths, Economics


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