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Content Manager
hace 4 meses
The Content Manager for Strategic Customer Solutions will sit within the newly created Channel Marketing team for Strategic Customers and Page Executive and is responsible for planning and producing a blend of commercially-focused editorial content across all of our channels for B2C and B2B to support the growth of our Strategic Customer pillar in priority markets. Will need an adaptable editorial content style, with expertise in both long- and short-form content production, with an eye for detail and a flair for turning data and insights into engaging copy. Manage each stage of production for assigned editorial pieces, from ideation, planning and production through to publication and measurement, delivering against the Hero, Hub, Hygiene model Produce compelling copy for our B2B and B2C audiences, in line with brand tone of voice and editorial guidelines Produce long-form editorial web content (insight articles, how-to guides, eBooks), measured against key commercial objectives Produce short-form content for CRM, writing impactful subject lines and making decisions based on data Ability to self-serve content publication via our website CMS (Drupal) Use SEO tools to inform content choices and measure effectiveness once published Track performance of assigned content pieces and optimise based on a range of data sources Content Manager (Strategic Customers Solutions)|PageGroup SSC Fluency in English Enthusiastic and proactive Pragmatic, diplomatic and flexible Strong creative and problem-solving skills A good fit with culture and values Resilient - ability to not be put off by obstacles and resistance Confident and self-assured Curious to learn Competitive compensation and benefits package in Barcelona Various flexible working and well-being activity options Advance your career in a multinational environment (+40 nationalities) #J-18808-Ljbffr
