Senior Brand Manager, Spain

hace 2 semanas


Zaragoza, España Sc Johnson Professional A tiempo completo

.WELCOME TO SC JOHNSONSC Johnson is a family business, leader in the consumer goods sector in cleaning products, with strong brands such as Glade, Duck, Pliz, Raid, Autan, Baygon, and Pyrel.The company is present in more than 70 countries and its brands are sold throughout the world.For 125 years, we have strived to provide our consumers with the best products while committing to contributing to their well-being and reducing our environmental footprint.We are committed to providing our 13,000 employees with a stimulating and fulfilling working environment to achieve our ambitious objectives.We are also proud to regularly appear in the list of French companies where it is good to work and have been certified Great Place to Work 2023 and Best Workplace for Women 2023ROLE SUMMARYReporting to SPAIN Associate Manager (based in Spain), he/she will be the point of contact for the Local Sales Team (based in Spain), Western Europe Customer Team (based in Paris), and Regional Marketing Team (based in Switzerland).He/she needs to be able (and to enjoy) to work in a complex environment, have a high sense of ownership, and relate well with different stakeholders, including those that are remote.He/she will be responsible for translating the Regional Category Strategy to Spain, developing a commercial plan for the different channels and customers, managing equity and price budget, and being accountable for Net Sales, Delivered Profit, and Market Shares.This is NOT a consumer Marketing job (he/she will not be developing new products or advertising campaigns) but rather a Trade Marketing job.RESPONSIBILITIESResponsible for Net Sales, Delivered Profit, and Market Shares for the given category in Spain; Translate the Regional Category Strategy into plans by channel and customers; Identify Shopper Insights and translate them into actionable plans to win at the point of sales; Build & manage annual equity and pricing budget; Build & Implement Promotional Strategy; Support Associate Manager in building pricing strategy; Support Associate Manager in building an accurate forecast, via the local S&OP process; Develop Trade Presentations leveraging regional materials; For main customers, build tailored growth plan, leveraging assortment, promotions, merchandising, and Marketing activation; Together with category manager, present innovation review to major customers.REQUIREMENTSBusiness School Master or equivalent university degree; 3-4 years' experience inTrade/Customer Marketing, CatMan, or Sales; Fluent in English (both written and oral); Fully mobile, both shortand long term; Proficient in Microsoft Office, mainly PowerPoint and Excel; Previous experience in FMCG or in a Retailer is a plus; Previous experience using market data/panels (e.G



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