Senior Digital Performance Analyst

hace 3 semanas

Madrid, España Jr Spain A tiempo completo

col-wideJob Description:Senior Digital Performance AnalystMadrid, SpainWHAT YOU WILL BE DOINGEn el equipo de CRM Digital de Santander España buscamos un persona analítica y muy orientada a resultados que nos ayude a optimizar la identificación y conversión de leads comerciales generados a través de los canales digitales.Como Senior Digital Performance Analyst tus funciones serán:- Definir y coordinar con equipos de IT, CRM, Ventas Digitales, Marketing y Productos distintos casos de uso generados en nuestras plataformas de ámbito Madtech: Conexión de formularios con equipos de ventas remotas, abandonos de procesos de contratación en tiempo real, orquestación de journeys de cliente, etc.- Proveer recurrentemente de estudios y análisis de resultados para conocer el valor aportado a las ventas digitales así como organizar una hoja de ruta de mejoras y nuevas acciones a realizar.- Crear cuadros de mando para monitorizar el desempeño de todas las acciones desarrolladas.- Apoyar a otros compañeros del área en la formación y conocimiento de las distintas plataformas digitales con las que trabajarás.Para esta posición estamos buscando:- Formación de postgrado relacionada con Marketing Automation, Inbound Marketing, Marketing Analytics, Madtech...- Deseable: Certificación en herramientas digitales (Salesforce, Google Analytics o similares).- 3 a 5 años de experiência contrastada en equipos de venta, marketing, consultoría y/o performance con un claro componente digital.- Experiência en programación (Básico: SQL / Valorable: Python), automatización de procesos y creación de cuadros de mando (Excel/PowerBI/DataStudio).- Inglés alto.WHAT WE ARE LOOKING FOREXPERIENCEEDUCATIONCOMPETENCIES

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