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hace 3 meses
.Somos Merlin Digital Partner, una consultoría líder en la captación de talento IT & digital con más de 10 años de experiencia. Hemos escalado grandes referentes del sector como Wallapop, Glovo, Banc Sabadell o Factorial, entre otros.Enfocados en humanizar y agilizar los procesos de selección, nuestro objetivo es transformar empresas mediante la incorporación del mejor talento. Nos caracterizamos por sumergirnos a fondo en la realidad de cada uno de nuestros partners, comprendiendo sus necesidades, pero también su esencia.Actualmente, estamos en búsqueda de un Marketing VP.Nuestro partner, una start-up, con HQ en Barcelona y presencia internacional, cuenta con + 140 empleados en poco más de 2 años, cuya aplicación, con IA, ofrece distintas técnicas de marketing y growth, con el objetivo de maximizar los beneficios a sus clientes (pymes), abriendo oficinas en Tenerife estamos buscando un referente que ayude a construir el equipo.El rol:Tu misión será liderar integralmente el área de Marketing. Como parte fundamental del equipo, serás responsable de diseñar y ejecutar estrategias innovadoras que impulsen el crecimiento de la empresa, aumenten la visibilidad de la marca y generen oportunidades de negocio.¿Cuál será tu misión?Liderar el equipo de Marketing.Desarrollar y ejecutar estrategias efectivas de captación a través de canales de paid marketing, inbound marketing y otras tácticas digitales.Colaborar estrechamente con el equipo de ventas para asegurar una transición fluida de leads a clientes potenciales.Analizar y optimizar constantemente el rendimiento de las campañas para maximizar la eficacia y el retorno de la inversión.Diseñar y ejecutar iniciativas de branding que fortalezcan la presencia de la empresa en el mercado.Supervisar la presencia digital de la marca, asegurando una imagen coherente y atractiva en todos los canales.Colaborar con el equipo de contenido para crear material atractivo y relevante que resuene con nuestro público objetivo.Trabajar en estrecha colaboración con los equipos de ventas, customer success y tecnología para alinear estrategias y objetivos.Participar en la creación de materiales de marketing que apoyen las iniciativas de retención de clientes y upsell.Que necesitamos:Experiencia previa en roles de VP Marketing o CMO, en entornos Startup de rápido crecimiento o Scaleup.Conocimiento profundo de las tácticas y plataformas de paid marketing e inbound marketing.Habilidades analíticas para evaluar el rendimiento de las campañas y optimizar estrategias.Experiencia en la creación y ejecución de estrategias de branding.Excelentes habilidades de comunicación y colaboración interdepartamental.Familiaridad con herramientas de análisis y gestión de campañas.¿Qué ofrecemos?Estás a tiempo de unirte a una start up española que crece sin parar.Contrato indefinido.23 días laborales de vacaciones.Teletrabajo: 2 días a la semana. (Oficinas en Sant Cugat)Jornada intensiva en Agosto y todos los viernes del año
