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Product Marketing Manager
hace 3 meses
.Job DescriptionHi thereWe are Semrush, a global IT company developing our own product – a platform for digital marketers. New stars are born here, so don't miss your chance.This is our role Product Marketing Manager for idea generators, planning geniuses, and natural-born analysts.Tasks in the roleManage inbound marketing and lifecycle communications for various products in the Innovation Hub UnitManage, optimize, and measure performance throughout the product funnel and user journey from activation to conversion & retentionIdeate and execute new user journey experiments and A/B tests for conversion optimization together with product teamsDevelop cross-functional partnerships across Product, Product Marketing, Sales, Brand Marketing, and other key teamsDrive competitive analysis and marketing research. Create customer personas that represent our target customer's characteristics, behaviors, and needs, and so influence and guide messaging and positioning effortsLead user interviews and translate user feedback into product and marketing improvementsLeading marketing materials production: emails, landing pages, videos, banners, and decks – together with design, content, and video production teamsRequirementsWho we are looking forProduct marketing manager with 3-5 years of experience in product-driven SaaS companiesProven track record in successful growth product projectsExcellent project management skillsCross-collaboration & Sales enablement experienceData-drivenExceptional attention to detailA smart relationship-builderExcellent EnglishA bit about the teamWhat is Innovation Hub? It is a space in our company where we try new hypotheses, work on new ideas, conduct research, and grow potentially successful products.There are several teams in the Innovation Hub now, each with their own focus, niche, idea for a product (for example, some projects focus on content marketing, some on the SMM, and so on).We will try to create all the right conditions for you to work and rest comfortablyIt's up to you to decide what work format works best for you. You can #wfo, #wfh, or mix bothFlexible working day startUnlimited PTOHobby benefitBreakfast, snacks, and coffee at the officeCorporate eventsTraining, courses, conferencesGifts for employeesFinally, a little more about our companyWe've been developing our product for 15 years and have been awarded G2's Top 100 Software Products, Global and US Search Awards 2021, Great Place to Work Certification, Deloitte Technology Fast 500 and many more. In March 2021 Semrush went public and started trading on the NYSE with the SEMR ticker.10,000,000+ users in America, Europe, Asia, and Australia have already tried Semrush, and over 1,000 people around the world are working on its development. The Semrush team is constantly growing.Semrush is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees
