Tv Trading Director

hace 2 semanas

Barcelona, España Publicis Groupe A tiempo completo

.Full-time Company Description Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett, Publicis Health, Wysiwyg, Nurun and Digitas), media (Zenith, Starcom, Spark and Performics), and areas of transversal knowledge. Publicis Groupe links Creativity, Technology and Data offering a value proposition that effectively connects brand and consumer. The words of Publicis founder Marcel Bleustein-Blanchet, 'You have to lead the change, if you don't want to be led by change,' remain our raison d'être and the reason we wake up every day at Publicis Spain. Our mission is clear: to lead the transformation of our clients, creating brands with value. Creativity, something that only exists within change, is our DNA. Nevertheless, we don't see ourselves as just another creative agency, but as a partner for the transformation of each of our clients' businesses. Job Description We are seeking an experienced and strategic-minded TV Trading Director to lead our television advertising trading initiatives. You will be responsible for developing and executing TV media strategies to drive brand visibility, audience engagement, and revenue growth. This role requires a deep understanding of the TV advertising landscape, negotiation skills, and the ability to analyze performance metrics to optimize investments. Responsibilities: Develop and implement TV media strategies to support brand objectives and marketing goals, including audience reach, frequency, and engagement metrics. Lead negotiations with TV networks, broadcasters, and media agencies to secure optimal pricing, placements, and added value opportunities for TV ad campaigns. Analyze audience data, viewership trends, and market research to identify strategic opportunities and target demographics for TV advertising. Collaborate with creative teams to develop impactful TV ad content that resonates with target audiences and drives brand awareness. Monitor and evaluate TV ad performance, tracking key metrics such as GRPs, TRPs, reach, frequency, and cost per acquisition (CPA). Manage TV advertising budgets, allocations, and forecasts to ensure efficient use of resources and alignment with overall marketing objectives. Stay informed about industry trends, regulatory changes, and emerging technologies in TV advertising, and adapt strategies accordingly. Build and maintain strong relationships with TV network partners, media agencies, and other key stakeholders in the TV advertising ecosystem. Qualifications Bachelor's Degree related to Advertising, Marketing, Economics or similar. 5-7 years of experience in a similar role. Good communication skills, dynamic, flexible, and proactive. Analytical skills and numeracy

  • Strategic TV Trading Director

    hace 2 semanas

    Barcelona, Barcelona, España Publicis Groupe A tiempo completo

    TV Trading Director Job SummaryWe are seeking a skilled TV Trading Director to lead our television advertising trading initiatives. As a key member of our team, you will be responsible for developing and executing TV media strategies to drive brand visibility, audience engagement, and revenue growth.Responsibilities:Develop and Implement TV Media...

  • Tv Trading Director

    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

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  • Tv Trading Director

    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

    .Company DescriptionPublicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett,...

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    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

    .Company DescriptionPublicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett,...

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    hace 3 semanas

    Barcelona, España Publicis Groupe A tiempo completo

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    hace 3 semanas

    Barcelona, España Publicis Groupe A tiempo completo

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    hace 2 semanas

    Barcelona, España Publicis Media A tiempo completo

    Company DescriptionPublicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett,...

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    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

    Full-timeCompany DescriptionPublicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo...

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    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

    Full-time Company Description Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees.With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo...

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    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

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    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

    Full-time Company Description Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo...

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    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

    Full-timeCompany DescriptionPublicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo...

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    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

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    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

    Company DescriptionPublicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett,...

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    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

    Company DescriptionPublicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett,...

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    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

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    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

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    hace 2 semanas

    Barcelona, España Publicis Groupe A tiempo completo

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    Barcelona, España Publicis Groupe A tiempo completo

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