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Carolina Herrera Digital Marketing Graduate
hace 7 días
Barcelona, ES
Location: Barcelona
1-year temporary contract – dedicated for young talent
It is mandatory to have graduated less than 3 years ago to be able to take part in the graduate program
Mission:
Reporting to the Digital Media Manager for Carolina Herrera, the digital graduate will have a role of support to the management of Digital Marketing projects including but not limited to:
* Digital Media
* Social Media
Functions and Responsibilities:• Coordinate with internal departments (Product development, Communication or Operational Marketing) to ensure delivery of assets, materials or insights needed for the proper execution of digital marketing projects
• Communicate with Digital Media agencies to ensure delivery of media plans, optimization of campaigns and consolidation of media reports
• Brief and management of Creative agencies to deliver creative assets according to pre-defined strategy
• Oversee other suppliers that might need to be involved for specific projects (3D, AR…)
• Support in the development of international media guidelines and creative assets to launch new beauty products across all Puig markets
• Assemble clear white papers to present the above guidelines and assets to the Puig's subsidiaries for go-to-market implementation
• Keep updated the internal Asset Management platforms
• Liaise with Puig's local subsidiaries, our main internal client, to guarantee proper implementation of international guidelines.
• Attend to the requests of Puig's subsidiaries and adapt or create new materials that fulfill local needs
• Track the performance of the subsidiaries' online activations and prepare monitoring reports
• Assist in the definition of social media strategies for our international platforms (TikTok, Instagram, Facebook, Twitter, YouTube)
• Manage daily tasks for social media (content scheduling, community management)
• Analyze social media data and create comprehensive reports to obtain learnings and help define future strategies
• Experience: 6 months to 2 years of experience
• Education: Communication background (Advertising, Marketing, Design)
• Languages: English and Spanish are a must
• Competencies: Agile, Proactive, Organized, Attentive to detail and Easy-going
• Specific Knowledge required:
o Previous experience in Digital marketing is a must (agency or client side)
o Social media management is nice-to-have
o Data management and analytics reporting
o Knowledge of graphic design tools is appreciated
o Understanding of design and aesthetics
Puig 2024. This information is privileged, confidential and contains private information. Any reading, retention, distribution or copying of this communication by any person other than its intended recipient is prohibited.
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