Global Webmanager

hace 1 mes


Barcelona, España Freudenberg Home And Cleaning Solutions A tiempo completo

.Working at Freudenberg: "We will wow your world" This is our promise. As a global technology group, we not only make the world cleaner, healthier and more comfortable, but also offer our 52,000 employees a networked and diverse environment where everyone can thrive individually. Be surprised and experience your own wow moments.Freudenberg Home and Cleaning Solutions is a Business Group of Freudenberg and a leading global supplier of branded cleaning systems as well as household and laundry care products. The portfolio includes brands such as Vileda, Gimi, Wettex and Marigold. The company employs more than 3,600 people and hosts a global distribution network. Some of your Benefits Personal Development Personal Development: We offer a variety of trainings to ensure you can develop in your career. Diversity & Inclusion Diversity & Inclusion: We focus on providing an inclusive environment and recognize our diversity contributes to our success. Cafeteria/ Canteen Cafeteria/ Canteen: We offer fresh food on-site, both hot and cold. Corporate Events Corporate Events: We celebrate success as a team, because only together can we achieve our goals. Employee discounts Employee discounts: Opportunities for deals on products and services. Parets del Vallès Hybrid Work Freudenberg Home and Cleaning Solutions Iberica S.L.U. You support our team as Global WebmanagerResponsibilitiesPlatform and/or Front End migrationsNewsletter managementRepresent Global marketing in the D2C strategy and action plan, including the selection of a new CMSLead the company's SEO strategy and global executionCollaborate with cross-functional teams including IT, E-Commerce, Brand Management and local / regional teams to ensure strategies are effectively implementedLead MarTech roadmap and implementations linked to our Web/E-shops together with CPIM and E-com departmentsProvide SEO guidelines for other channels on top of Google, ie. TikTok, Youtube, etc..Co-own with Brand Engagement Manger the analyses of digital product journeys and identify optimization areas for higher product conversion rates and overall campaignsLeading the optimization of Product Detail pagesQualificationsDegree in Economics / Business Administration with focus on Marketing, ideally Digital Management, Communication or Media management3 years in the field of SEO and/or Web managementCategory insights (FMCG, Non-food) as an advantageGood Technical knowledge of all relevant tools for analytics and data management (GA4, LookerStudio, SEM Rush)Strong verbal and written communication skills in English as well as with PowerPointExperienced in running global digital campaigns, landing page content, user funnels and and/or experience in SEOStrong analytical and interpersonal skillsStrong communication skills towards multiple stakeholdersProject management skills across different functionsThe Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion


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