Marketing, Communications

hace 2 semanas


San Roque, España AccorHotel A tiempo completo
Company Description

SO/ Sotogrande is a tribute to fashion, design, gastronomy and golf on the Andalusian coast. Surrounded by green hills and valleys overlooking the Mediterranean, SO/ Sotogrande Spa & Golf Resort is located in a unique enclave. The resort has recovered the welcoming spirit and essence of the old Cortijo de Santa María de la Higuera, making it an idyllic place where families and friends celebrate life, enjoy serenity and a healthy, contemporary lifestyle together.

It is the preferred destination on the Costa del Sol for golf lovers, enjoying a privileged location surrounded by the 7 best golf courses in Europe. It has 152 rooms and 36 suites and exceptional facilities among which you can enjoy: 3 outdoor swimming pools, private gardens, Kid's Club, 2,800 m2 of spa and fitness and luminous event rooms with views. Its gastronomic offer consists of 4 Restaurants & Bars, where you can enjoy the traditional flavors of Andalusia, proposals with a renewed vision and signature cocktails.

Job Description
  • Write and disseminate press kits, pitches, publisher notices, calendar listings.
  • Advise on marketing and advertising copy and provide editing for brand consistency.
  • Develop design and artwork in accordance with corporate standards for advertising and hotel collateral.
  • Oversee layout and design of ads, collateral and any other projects.
  • Propose new and creative ideas/concepts to improve overall brand standards.
  • Study and prepare layouts, proposed artwork sketches and related materials.
  • Determine the most appropriate style, techniques and medium to produce desired effects and meet reproduction requirements, or receive specific instructions on these variables.
  • Analyze illustration at various stages of completion and make changes as necessary.
  • Select type, draw lettering, design materials, or perform related tasks.
  • Build positive relationships with local media and industry partners in key markets.
  • Develop and maintain all media lists and contact information.
  • Maintain an up-to-date photo and video library, including a photographic record of all media and special events.
  • Extend the brand's reach with marketing partnerships and non-traditional media.
  • Develop proactive marketing and communication plans (monthly and annual) aimed at achieving results and building awareness, thereby maximizing the power of the brand worldwide.
  • Develop sponsorship opportunities and partnerships that enhance and support brand development.
Qualifications
  • Minimum 2 years of experience in a related position.
  • Degree in Marketing/Communication or related field.
  • Degree in Graphic Design or related field.
  • Demonstrable experience leading and managing SEO / SEM, database marketing, email, social media and/or display advertising campaigns.
  • Highly creative with experience identifying target audiences and creating digital campaigns that engage, inform and motivate.
  • Knowledge of website analytics tools (e.g., Google Analytics).
  • Working knowledge of ad serving tools.
  • Experience in setting up and optimizing Google AdWords campaigns.
  • Experience with video and image editing software.
  • Technical knowledge of how web-based technologies are applied to web design, such as HTML, Flash, CSS and AJAX.
  • Fluency in current graphic design practices and web production software, such as Adobe Creative Suite (Adobe Photoshop, Illustrator, Indesign, After Effects, Dreamweaver and Flash), MS Office, Coral Draw, Acrobat knowledge.
  • Knowledge of printing processes and specifications for both digital and print media.
  • Up to date with the latest trends and best practices in online marketing and measurement.
  • High level of Spanish and English. Knowledge of other languages is an asset.
Additional Information
  • Attractive incentive plan
  • Significant discounts on hotel services
  • Discounts in Accor Group hotels and associated companies.
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