Global Marketing Analytics Capability Manager
hace 2 semanas
Join to apply for the Global Marketing Analytics Capability Manager role at Nestlé
Global Marketing Analytics Capability ManagerJoin to apply for the Global Marketing Analytics Capability Manager role at Nestlé
We are looking for a Global Data and Marketing Analytics Capability Manager to join our Group Marketing team at Nestlé in Barcelona
Please, remember to submit your CV in English
Position Snapshot:
- Type of Contract: Permanent
- Function and Stream: Global Marketing Analytics Team
- Type of work: Hybrid
- Work Language: Fluent Business English
- 10-15 years of CMI and analytic consulting experience, focusing on consumer understanding and marketing effectiveness measurement.
As a Global Data and Marketing Analytics Capability Manager ,you will play a vital role in developing and enhancing data and marketing analytics capabilities globally at Nestle. This position focuses on building the skills and processes for driving effective data-driven marketing decisions and enabling always-on optimization. The Marketing Capability Manager is an essential role with the Nestle Group Marketing team to support our marketing transformation in building strong marketing teams and enhance marketing effectiveness and ultimately driver higher business growth.
What you'll do:
- Capability Development & Training: Identify and enhance data and marketing analytics capabilities for brand, media, and consumer insight managers through tailored training experiences.
- Process Improvement: Evaluate and optimize marketing processes, implementing essential KPIs to ensure efficiency and adherence to best practices.
- Cross-Functional Collaboration & Stakeholder Engagement: Align integrated analytics capabilities with Group Marketing leaders and communicate initiatives with senior management to meet business objectives.
- Performance Measurement & Innovation: Establish metrics to assess marketing analytics effectiveness and stay updated on emerging practices to enhance capability programs.
We offer more than just a job. We put people first and inspire you to become the best version of yourself.
- Great benefits including salary and a comprehensive social benefits package. We have one of the best pension plans on the market, as well as flexible remuneration with tax advantages: health insurance, restaurant card, mobility plan, etc.
- Personal and professional growth through ongoing training and constant career opportunities reflecting our conviction that people are our most important asset.
- Hybrid working environment with flexible working scheme. Our state-of-the-art campus is dog friendly and equipped with a medical center, canteen and areas to co-create network and chill
- Recreation activities such as Yoga, Pilates, etc. and a wide range of volunteering activities.
- Education: Bachelor's degree in Marketing, Market research, Business analytics, or related field.
- Experience: 10-15 years of CMI and analytic consulting experience, focusing on consumer understanding and marketing effectiveness measurement.
- Technical Skills: Expertise in marketing data sets and data sources, methodologies for data insights, and advanced analytics applications in marketing.
- Communication: Strong verbal and written skills to convey complex information to diverse audiences.
- Project Management: Familiarity with agile principles and experience in training and change management.
- Collaboration: Ability to work effectively across geographies and cultures, demonstrating critical thinking and adaptability.
- Innovation: Embrace advanced technology to drive innovation within marketing analytics.
- Experience in CPGs.
- Experience at global level.
- Agentic AI experience in capability building
What you can expect in your application journey:
- Hit apply and enter our job portal.
- Submit your application with your CV.
- We will contact relevant applicants.4. Interviews (HR, Hiring team and stakeholders).
- Feedback.
- We make an offer.
- Location dependent checks and pre-onboarding.
- First working day.
We are Nestlé, the largest food and beverage company with brands including KitKat, Nescafé, Maggi, Purina, among many others. We are approximately 275,000 employees strong, motivated by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for our future. We have an expansive presence, with 344factories in 77countries. Want to learn more? Visit us at encourage the diversity of applicants across gender, age, ethnicity, nationality, sexual orientation, social background, religion or belief and disability. Seniority level
- Seniority level Executive
- Employment type Full-time
- Industries Food and Beverage Services
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