marketing & communications analyst (sustitucion)

hace 2 semanas


Madrid, Madrid, España Gi Group SpA A tiempo completo

Desde Gi Group, la firma de servicios de trabajo temporal y permanent placement de Gi Group Holding, multinacional italiana líder en soluciones de Recursos Humanos, estamos convencidos de que podemos ayudarte a encontrar tu trabajo ideal. Es sencillo, cuidamos de ti y nos preocupamos por potenciar tu carrera profesional.

Desde Gi Group buscamos incorporar un/a Marketing & Communications Analyst para realizar una sustitución en una importante empresa de Telecomunicaciones ubicada en Madrid.

El área de marketing y comunicación define y ejecuta la estrategia de posicionamiento de la empresa, que ofrece una cartera completa de soluciones tecnológicas integradas en Ciberseguridad, Cloud, IoT, Big Data, Inteligencia Artificial y Blockchain, a través de distintas acciones de comunicación, marketing y branding, para reforzar su posicionamiento como compañía líder en el mercado B2B de soluciones tecnológicas.

Dentro del equipo de Marketing y Comunicación, el área de Comunicación Estratégica lidera los planes de comunicación globales de la compañía para mejorar la visibilidad y el conocimiento y percepción de la marca a nivel global, tanto interna como externamente.

Las funciones que llevará a cabo la persona seleccionada son las siguientes:

  1. Implementación de todas las acciones de comunicación que se llevan a cabo desde el equipo de Marketing & Communications global con el resto de stakeholders de la compañía.
  2. Organización de eventos.
  3. Planes de comunicación360o.
  4. Campañas de Marketing Digital.
  5. Ideación y elaboración de vídeos.
  6. Coordinación y elaboración de casos de éxito con clientes en distintos formatos (web, vídeo testimonial, etc.).
  7. Experiencia en copywriting y generación de contenidos y materiales: web, blog, mailing transaccional, campañas de posicionamiento, etc. Se precisa un buen comunicador y que le guste escribir de una forma original.
  8. Usará regularmente herramientas para medir nuestras campañas, haciendo sugerencias proactivas sobre cómo optimizar nuestra presencia online.
  9. Experiencia en gestión de campañas en distintos canales (redes sociales, blog, web, paid media) con distintos stakeholders de distintas empresas, dentro y fuera del Grupo.
  10. Gestión de los procesos internos necesarios y coordinación con las áreas de Compras, Compliance, Legal, Comité de Patrocinios, etc. para las acciones que lo requieren dentro de los diferentes planes de comunicación.
  11. Dar visibilidad de los equipos, las instalaciones y los proyectos de la empresa en local a nivel global, para acercar a los equipos y aumentar el espíritu de equipo.

Experiencia:

  1. Al menos 5 años de experiencia en Marketing y Comunicación.
  2. Capacidad Analítica.
  3. Experiencia demostrable en la ideación e implementación de planes de comunicación.
  4. Experiencia en planificación y ejecución de acciones de comunicación con terceros.
  5. Experiencia en prensa / relaciones con los medios.
  6. Experiencia demostrable en generación de contenidos.
  7. Valorable experiencia trabajando con equipos virtuales e internacionales.
  8. Fuertes dotes de comunicación tanto en español como en inglés.

Requisitos mínimos / Formación:

  1. Grado en Comunicación, Marketing o similar.
  2. Máster en Comunicación o Marketing.
  3. Certificación oficial de inglés. Mínimo obligatorio B2.
  4. Experiencia en herramientas de colaboración (Teams, OneNote, SharePoint).
  5. Experiencia en Software de Microsoft (Outlook, Teams, Word, Excel, PowerPoint).
  6. Experiencia en herramientas de gestión y planificación (Planner).
  7. Experiencia en Social Media (LinkedIn, X, Instagram, YouTube...).
  8. Un plus – conocimientos de Creative Cloud (Adobe, Photoshop, InDesign, Illustrator).
  9. Un plus – conocimientos de edición de video.

Se ofrece:

Contrato de sustitución para cubrir una baja.

Salario – 35.000

Horario: L-V de 09:00 a 18:00 aprox., modalidad híbrida de teletrabajo y oficina.


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