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Brand Manager

hace 3 meses

Barcelona, Barcelona, España Peopleart Consulting A tiempo completo

Importante laboratorio farmacéutico multinacional , necesita incorporar un/a BRAND MANAGER para liderar la estrategia de Marketing de la línea de productos actuales y los nuevos lanzamientos previstos.

Responsabilidades Crear, definir e implementar Plan de Marketing de la unidad de trauma a nivel nacional, compatibilidad y sinergia con la estrategia de marketing corporativo.

Elaboración ,control y gestión de presupuesto asignado. Obtención y coordinación de artículos científicos, información sobre productos y actividades de la competencia, novedades e información estratégica relevantes. Detectar necesidades de clientes y participación en la estrategia.

Preparación estudios de mercado y viabilidad de nuevos lanzamientos, diseñar y organizar eventos científicos, apoyo a la red con material de presentación de producto.

Coordinar proactivamente su actividad con otros departamentos (médico, ventas). Requisitos Formación universitaria en ciencias de la Salud . Valorable formación específica en Marketing y/o MBA. Experiencia previa consolidada en departamentos de marketing en compañías farmacéuticas o consultoría farmacéutica. Imprescindible nivel de inglés advanced, mínimo. #J-18808-Ljbffr