Reputation Manager

hace 2 semanas


Madrid, Madrid, España Tenerity A tiempo completo

Overview:

At Webloyalty, we are innovating the way our clients engage with their customers by providing them with next-generation technology and exceptional services.

Our approach is centered around transparency and trust, redefining loyalty and creating meaningful connections that drive value.

Join our vibrant and forward-thinking organization, where collaboration and excellence thrive.

We take pride in our team-oriented culture, fostering an environment of mutual respect, open communication, and continuous personal and professional growth.

At Webloyalty, we empower our passionate team to push boundaries, unleash their creativity, and make a real impact in the world.

Discover a workplace that values your ideas and empowers you to make a difference. Join us and be part of a thrilling journey where innovation knows no bounds.

You will play a crucial role in safeguarding and enhancing the communication and the reputation of our brand.

You will be responsible for monitoring, managing, and improving the public perception of Webloyalty, both internally and externally, covering the three core areas of marketing:

  • Brand awareness (trade marketing, events and marketing collateral)
  • Thought leadership (PR, insights and industry partnerships)
  • Reputational management (monitoring online forums and social media, online sentiment, SEO, SEM)

Responsibilities:

  • Crate and implement PR and Communication plan for the company.
  • Design, develop and coordinate the corporate communication calendar: Press releases, opinion articles, interviews, speeches, white papers & researches, and other communications in its multiple formats: mailing, newsletter, blog, post, podcast, etc.
  • Manage, optimize and monitor B2B and B2C social networks: monitoring of content, followers and interaction on LinkedIn, YouTube, X, Facebook and any other channel might be appropriate to promote the brand or the product
  • Coordinate, organize and sponsor networking or team building events
  • Update corporate website and product blog
  • Create and implement AdWords campaigns
  • Develop and implement strategies to protect and enhance the company's reputation.
  • Monitor online and offline channels for mentions and sentiment related to the organization.
  • Respond to and manage reputationrelated issues, both proactively and reactively.
  • Collaborate with crossfunctional teams to ensure a consistent and positive corporate image.
  • Create and maintain crisis communication plans and protocols.
  • Conduct reputation audits and analysis to identify potential areas of concern.
  • Develop and execute reputationbuilding campaigns.
  • Engage with key stakeholders, both internal and external, to maintain a positive image.
  • Provide regular reports and updates to the executive team regarding communication and reputation management efforts.
  • Stay uptodate with industry trends and best practices related to communication and reputation management.
  • Collaborate with different departments to align reputation management efforts.
  • Engage with media outlets and industry influencers.
  • Liaise with customer support and public relations teams.
  • Manage relationships with external agencies and vendors involved in PR, communication and reputation management.
  • Budget oversight for PR, communication & reputation management activities.

Qualifications:

  • Number of years of experience in communication & reputation management or a related role.
  • Certification in Crisis Management or Public Relations.
  • Excellent communication and crisis management skills.
  • Strong analytical and research skills
  • Social media monitoring and management.
  • Crisis communication, media relations, social media management, data analysis, and strategic planning.
  • Knowledge of industryspecific reputation challenges and best practices.
Crisis Response, Brand Advocacy, Reputation Analysis, Stakeholder Engagement, Media Relations.

  • Scope of Responsibility Competencies**: Budget Management, Cross-Functional Collaboration, Leadership, Vendor Management, Reporting and Analysis.
  • Fluent in Spanish and English

Specific experience

  • Outlook
  • Wordpress
  • Google Adwords
  • Excel
  • Keyword monitoring
  • Event planning
  • Content Management
  • Customer Success

Desirable

experience

  • Use of SEO tools
  • Google Analytics

Work-Life Balance:

We understand the importance of work-life balance.

Our flexible working arrangements allow you to find the perfect harmony between your home and Webloyalty offices, prioritising your needs, your family, and your customers.


What We Offer:

We truly value all our employees, and recognize the significant contributions they make. We understand the importance of acknowledging your commitment, aspirations, and achievements. That's why our rewards package is consistently reviewed to ensure it's aligned with your ambitions and accomplishments.

  • Flexibility in work schedule
  • Comprehensive benefits package
  • Competitive compensation range
  • Performanceb


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