Growth Marketing Manager
hace 2 semanas
Do you want to join us on the journey of disrupting the spend management business? Do you like to work in a fast-paced scale-up with a passionate and supportive team? Yokoy is hiring
**After closing our $80M Series B funding in 2022 and going through a hyper growth phase, we are now striving to lead the tech-focused transformation in our field and become the number 1 zero-touch spend management suite for midsize and enterprise companies. Join us as our new Growth Marketing Manager
- Web Lead in London and help us achieve our goals \uD83D\uDE80**
\uD83D\uDC68\uD83C\uDFFD\uD83D\uDCBB What you'll do: -
Strategic Planning: You develop and implement a web strategy aligned with company goals, and continuously innovate and test to improve our web performance, as well as pipeline generation.
User Experience (UX): You ensure a seamless and engaging user experience, by conducting user research and testing for data-driven decisions. While doing so, you collaborate on wireframes, prototypes, and content with brand and content teams.
-
Web Development and Agency Management: You oversee the agency's roadmap, development, maintenance, and optimization of the website and tech stack. Furthermore, you manage the agency relationship, deliverables and quality assurance. You ideate, implement and test new features and functions, and integrate the website seamlessly with business systems and data analytical tools, owning the tracking tech stack. You're responsible for implementing best practices for page speed optimization, mobile responsiveness, compliance and security, and develop and implement scalable ABX solutions to deliver personalized user experiences for key ICPs, segments and accounts.
-
Demand Generation and
Conversion Rate Optimization:
You develop and optimize landing pages, forms, and conversion journeys. To get better insights, you conduct A/B testing and use analytics to improve the demo request yield.
You implement strategies to retain visitors and enhance engagement, and develop programmatic solutions to deliver tailored content to improve user engagement and reduce demand generation friction.
-Brand Design and Messaging: You ensure the website reflects the company's brand and value proposition consistently, while communicating trust, authority, and clarity; especially in B2B contexts.
- You are responsible for Web Analytics and Reporting.
- You will own Budget and Resource Management.
What you'll need:
- Bachelor's degree in Marketing, Computer Science, Design, or a related field.
- Minimum of 5 years' experience as a Head of Web or Senior Web Manager in a fastgrowing B2B company, preferably in the SaaS sector.
- Demonstrated success in boosting website traffic, user engagement and retention, and conversion rates.
- Indepth knowledge of technical and onpage SEO, UX, and web analytics.
- Proficient in A/B testing, user testing, and web optimization tools.
- Excellent project management abilities, capable of prioritizing and handling multiple projects simultaneously.
- Outstanding communication and interpersonal skills.
- Experience managing development agencies.
- Fluency in English; German and other languages would be an asset.
\uD83D\uDE80 What you'll get:
- Resources and trust: you own your work and shape things from day one.
- Flat hierarchies: opportunity to work closely with the founders and the leadership team.
- Fastpaced environment: quickly measure and learn about the impact of your work.
- Flexibility: everyone has their own highly productive times we look at the output and not at what time it was produced.
- Hybrid setup: we enjoy inperson sessions, but we have also learned (thank you Covid) how to be efficient with remote working.
- Competitive scaleup package with the possibility to partake in the upside.
- Work anywhere: we offer up to 6 weeks remote work within the EU.
If after reading our job ad you figure that this isn't the right fit for you, feel free to share it with a friend or colleague who might be interested.
- This is important to us: Yokoy is an equal opportunity employer, and we value diversity. We welcome people from all backgrounds who are looking to make the future simple with us. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, or disability._
Yokoy automates spend management for medium and large enterprises with artificial intelligence, combining expense management, supplier invoice management and smart corporate cards into one single intuitive platform.
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