Product Marketing Manager

hace 2 semanas

Barcelona, Barcelona, España Qbeast A tiempo completo

About Qbeast
Qbeast is a spin-off of the Barcelona Supercomputing Center (BSC)

with an innovative approach to Big Data. Qbeast's data storage technology allows fast and cost-efficient data lakes for BI and ML through smarter data layout.

We're in Barcelona and backed by Top European investors: Elaia, Inveready or Sabadell Venture Capital.

The Opportunity
Product marketing is a strategic process that comprehend Qbeast product, marketing, and sales teams. It involves capturing the value of our product and enabling marketing and sales teams to clearly communicate that value.


The mission of Qbeast Product Marketing Manager is mainly to create a steady stream of high-quality content that drives engagement, directly/indirectly generates leads, and ultimately supports the company's growth and success.


We are looking for someone to create strategy and promote content and events that supports the company's marketing and sales efforts while also educating and engaging the target audience.

If you are armed with a can-do attitude and your approach is jump in and dig deep with rolled sleeves, this job is waiting for you

You will have the opportunity to:

  • Defining target verticals
  • Setting a protocol for communication
  • Setting Product Marketing KPIs
  • Learning the fundamentals of tech stack, our business ecosystem and our value proposal (biz & tech)
**We want you...

As a key part of our business team, the job will involve:

  • Gathering Reliable Market Intelligence
  • Developing Market Positioning
  • Crafting Product Messaging
  • Understanding Competitors
  • Marketing And Sales Enablement
  • Developing The Go-ToMarket Strategy of the product
  • Educating All Stakeholders On The Product Benefits
  • Coming Up With Actionable Insights On Product Marketing Performance
  • Define content goals with Sales
  • Researching content and consumer trends to ensure that content is relevant and appealing.
  • Developing content strategies to effectively reach the desired target audience and marketing goals.
  • Creating compelling content for a variety of platforms including blogs, websites, and social media.
  • Proofreading and editing content before publishing.
  • Ensuring that SEO and SMO strategies are effectively implemented
  • Managing social medias
  • Help commercial team in the collection of inbound leads generated by the implemented strategy; track and achieve related KPI
  • Support in the organization of events: Internal & External
  • Define and measure the customer journey of potential clients through all the channels
  • Be the single person contact for all our external Marketing agencies

To be on the team, we ask for:

  • Bachelor's degree in literature, journalism, mktg or communications are appreciated but not mandatory.
  • A minimum of three years of experience in content creation or communications or Marketing
  • A minimum of 1 year of experience in product marketing while having actively participated in the market release of a B2B SaaS product.
  • Familiarity with WordPress and Hubspot is appreciated.
  • Good knowledge of content and layout design tools such as Adobe InCopy and InDesign are welcome.
  • Excellent computer skills with MS Office and Google Suite.
  • Good knowledge of various content platforms such as social media, blogs
  • Strong understanding of content practices such as SEO, SEM
  • Excellent written and verbal communication skills in English are mandatory
  • The ability to keep abreast of content and consumer trends and advancements in Data Industry and technology in general

Nice to have:

  • Spanish or other language skills.
  • Knowledge of the data analytics industry.
  • Experience working with earlystage products and/or in a startup environment.
  • IT-Consulting experience.

Benefits
Market conditions according to your background and experience.

Nice office in Barcelona.

Flexible Compensation (transport, restaurants, kinder-garden).

Health insurance with Adeslas

Our Commitment
The exciting things of a startup: we are building a great company culture, not only revolutionary software.

You will work in an international team with talented, highly motivated, and nice people.

The best coffee in town.

Qbeast will be a company of reference in Data Engineering.

We are always learning about tech and business.

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