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Pr Specialist
hace 7 días
The Marketing Department within BYD Europe is responsible for developing and implementing tailored marketing strategies specific to the European region and creating comprehensive plans that resonate with the European target audience. Our team collaborates to optimize brand visibility, increase market share, and drive business growth within the European market.
As PR Specialist, your role entails:
- Execute communications and PR campaigns to enhance brand visibility and market presence in Europe.
- Write and distribute press releases, coordinate with PR agencies for effective dissemination.
- Maintain strong relationships with press, media, and key opinion leaders (KOLs).
- Develop strategies for media monitoring and crisis communication management proactively.
- Collaborate on European PR events, ensuring the brand's positive reception.
- Organize and manage media test drives, coordinating with press, media, and influencers.
Key Results will include:
- Delivering high-quality PR content.
- Enhancing media engagement and brand awareness.
- Executing campaigns efficiently to achieve commercial goals.
Your profile should showcase:
- University Degree in Communications, Media Studies, or Marketing.
- 3+ years of experience in PR & Communications.
- Excellent Digital Tools knowledge and customer-oriented mindset.
- Effective cross-culture communications and interpersonal skills.
- Ability to work proactively, prioritize tasks efficiently, and achieve results.
- Fluency in Spanish and Chinese is mandatory, other European languages are a plus.
- Alignment with our sustainable mission.
We offer:
- Competitive remuneration based on performance and experience.
- Teambuilding events within the department and company.
- An exciting opportunity to contribute to the transition to Zero Emissions transportation in Europe.
- Be part of a mission-driven team focusing on a zero-emission future and environmental impact.
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