Marketing Assistant
hace 1 semana
In partnership with Round Hill Capital, Nido Student has a huge expansion plan to not only grow their existing student accommodation offering throughout the UK and Europe, but also diversify into a wider range of residential markets.
Nido Student delivers the best customer experience by creating and maintaining communities which place resident wellbeing and safety at their centre.
Nido Student currently operates residences across various cities in the UK, Ireland and Germany, with further developments currently in construction around Europe.
As Marketing Assistant for Spain, you will report directly to the Marketing Executive for Iberia and work very closely with the Senior Marketing Manager and the wider marketing team.
You will be assisting the marketing team to achieve their commercial objectives of driving high quality leads and conversions to maximize occupancy for Nido's portfolio of residences in Spain.
We are looking for a creative individual, who understands customers, has an eye for detail, loves to write copy, and can identify and co-ordinate a range of tactical marketing activity to fulfill marketing plans, showing initiative and enthusiasm whilst doing so.
This role is pivotal to the success of our business in Spain and includes marketing across mobilizing and operating buildings in Madrid, Valencia and Seville.
You will work with the Nido head office team and the local team in each city to implement marketing activity, reach occupancy targets, and support resident engagement and the Nido events programme.
Experience
- Business or marketingrelated degree or equivalent professional qualification
- Fluent in English and Spanish
- Excels when working in very fast paced, collaborative environment
- Excellent time management and organisation
- Proficiency in Adobe Creative Suite desirable
- Knowledge of CMS, CRM and Google Analytics desirable but can be trained
- Excellent communication skills both verbal and written, and the ability to present ideas and creative in all languages
- A strong work ethic and a commitment to get the job done
- The ability to challenge and debate issues that are important to the organisation
- The ability to look at situations from several points of view
- Persuasive with details and facts
- Comfortable working with a diverse group of people
- Sales and marketing experience, preferably within the Student Accommodation, property or hospitality sector
- Experience of managing contractor, supplier or agency relationships and negotiating terms
- Selfstarter, independent, work using own initiative and able to learn new tools quickly
- Exceptional attention to detail
- Willing to travel
- A strong understanding of customer and market dynamics
KEY RESPONSIBILITIES (INCLUDE BUT ARE NOT LIMITED TO):
- Assisting Marketing Executive with day-to-day marketing tasks, coordinating marketing projects and activities as requested
- Scoping and implementing inhouse and external marketing campaigns alongside the Marketing Executive
- Sourcing new advertising and marketing opportunities on the ground
- Support the residence teams with their daytoday marketing needs, including event preparation, managing collateral, and helping with social media
- Assist with writing copy and translating Spanish marketing content across channels including listings, SEO, PPC and social ad campaigns
- Work with the Marketing Executive on local brand opportunities including brand partnerships
- Management of promotional and print suppliers, implementing quality control to ensure the standard of branded material
- Working with the Marketing Executive to coordinate the production of show suite photo shoots and video elements in Spain, including the styling of show flats and contracting of a local photographer
- Assist the Marketing Executive and Senior Marketing Manager with conducting market research to identify market requirements for current and future products, to include:
- Monitoring and analysing market trends
- Studying competitors' products and services
- Analysing customer behaviour
- To assist with events management to include the planning and coordination of marketing requirements for;
- Housing fairs nationally
- Residence open days nationally
- And new launch opening functions (where required)
- Attendance at the above events throughout the year is a requirement of the role and therefore extensive travel may be required.
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